Linked by Thom Holwerda on Tue 18th Mar 2014 10:28 UTC

Apple is adding a cheaper 8GB iPhone 5C to its smartphone lineup. The new model first appeared on UK carrier O2's site, but has since been added to a number of international Apple Stores including the UK, Australia, and China. In the UK, it's priced at £429, £40 ($66 including sales tax) less than the 16GB model. Should Apple choose to bring the new budget model to the US, the price seems likely to fall somewhere around $499.

An 8GB smartphone for $500. You can buy six Lumia 520s for that - almost one for every day of the week. You have to be utterly void of common sense to buy this phone. Then again, that seems to be the general attitude towards the 5C anyway.

Permalink for comment 584706
To read all comments associated with this story, please click here.
5C rip-off
by SonicMetalMan on Tue 18th Mar 2014 12:47 UTC
Member since:

Since the original 5C hasn't exactly set sales records due to its exorbitant sales price, why does Apple insist on their current "rape and pillage" sales tactic? Clearly they do not understand the low-end market.

I am guessing that it costs Apple less than $125 USD to have a dumbed-down version of the 5C produced. Why bother? They just need to lower their expectations of per-unit profits and dump these at a much lower price like Nokia does with the Lumia 520/521.

Reply Score: 5