Linked by Thom Holwerda on Fri 9th May 2014 08:44 UTC

Apple is close to striking a deal with Dr. Dre.

In what would be the largest-ever purchase by the iPhone maker, Apple is in advanced talks to acquire headphone maker and music-streaming service Beats Electronics LLC for $3.2 billion, people with knowledge of the matter said.

It's been corroborated by just about any major news outlet, so it has merit. I'm in no way an Apple expert, but this acquisition seems completely random and weird. Beats is essentially the Monster of headphones.

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I'm less annoyed by consumer-grade junk and more annoyed by self-proclaimed "audiophiles"

I agree especially given that sound playback is partly subjective.

However Beats are really poor quality. Go listen to that pillbox in the store, it's laughably bad.

But Dr. Dre hit the marketing dead on. He has everyone who listens to hip hop thinking they MUST have beats.

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