Linked by Thom Holwerda on Tue 12th Aug 2014 11:56 UTC

Steven P. Jobs established Apple University as a way to inculcate employees into Appleā€™s business culture and educate them about its history, particularly as the company grew and the tech business changed. Courses are not required, only recommended, but getting new employees to enroll is rarely a problem.

Although many companies have such internal programs, sometimes referred to as indoctrination, Apple's version is a topic of speculation and fascination in the tech world.

Mildly interesting puff piece on Apple, but what I found kind of hilarious is how the author chose Apple's mice as a shining example of Apple's philosophy. Apple makes some great, defining products - but Apple's mice are absolutely horrible. The little mice timeline also curiously omits the most horrible mouse in computer history.

About 7-10 years ago, I was talking to a sales person at the oldest and then-largest Apple retail chain in my country (founded by the first Dutchman to own a Mac). The sales person was obviously a fervent Apple fan, but as we were detailing my Mac purchase, he said "do you want an Apple mouse, or a mouse that works?"

The first thing I do when I buy a new Mac is toss out the Apple mouse.

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Comment by theinonen
by theinonen on Sat 16th Aug 2014 11:14 UTC
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When people talk about Apple and design in the same sentence, they are not actually talking about design at all.

Looks are only small small part of the design and the way how something works is lot more important. Apple products are mainly about looks and form over function, so essentially a compromise.

Take sucky mouse from Apple and then pair it with sucky UI once again from Apple and you have the worst of the two worlds. ( Who ever thought the single universal Menu bar on top of the screen was a good idea had no clue at all. Compare it for example to something RISC OS has. No unnecessary mouse movements when the menu is there where the cursor is and it will also stay open until all settings are done if use the right mouse button.

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