Linked by Thom Holwerda on Tue 24th May 2016 22:52 UTC
Microsoft

Update: it happened again today. Here's the ad, and here's the "proof" it's coming from Word (when you long-press the notification and tap 'i').


It's been a bit of a running theme lately: advertising in (mobile) operating systems. Today, I was surprised by what I consider a new low, involving incompetence on both Microsoft's and Google's end. This new low has been eating away at me all day.

Let's give a bit of background first. On my smartphone, a Nexus 6P, I have Word, Excel, and PowerPoint installed. I have these installed for my work - I run my translation company, and when new work comes in through e-mail when I'm out and about, I like being able to quickly look at a document before accepting it. Microsoft Office for Android fulfills this role for me. This means I don't actually use them very often - maybe a few times a week.

Imagine my surprise, then, when this happened. Yes, I'm linking to the full screenshot in its full, glorious, Nexus 6P 1440x2560 brilliance.

I have a few questions. First, why is Microsoft sending me an advertisement in my notification tray? Second, why is Word sending me an advertisement for Excel? Third, why is this allowed by Google, even though the Play Store rules prohibit it? Fourth A, why is Microsoft sending me advertisements for products I already have installed? Fourth B, why is Microsoft sending me advertisements for products I already use? Fourth C, why is Microsoft sending me advertisements for products I already pay for because I have an Office 365 subscription? Fifth, who in their right mind at Microsoft thought this was not a 100%, utterly, completely, deeply, ridiculously, unequivocally, endlessly, exquisitely invasive, stupid, aggravating, off-putting, infuriating, and pointless thing to do?

I know both Android and iOS suffer from scummy applications abusing the notification tray for advertising, and I know both Google and Apple have rules that prohibit this that they do not enforce, but I didn't think I'd run into it because... Well, I use only proper, honest applications, right? I don't use the scummy ones? I pay for my applications?

Right?

I think it's time to start enforcing these rules.

Oh, and Microsoft? I haven't forgotten about BeOS. It's not like you have a lot of goodwill to mess around with here.

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RE: A few things
by SteveNordquist on Thu 26th May 2016 02:17 UTC in reply to "A few things"
SteveNordquist
Member since:
2007-05-04

Encouraging its own use? With less rationale than an Antivirus scoping itself out to LoJack card games? Really? No. Thanks for reminding me to boot AVG for Panda already.

Moreover it's a daft ad; a clip logo of a clock and a table? Ooh, gonna get me some o' that. This is an all new art of Office I hadn't seen before. <<--yes, it could very well be a partner ad template cranked forth with no attribution or changes; be still my app banhammer.

Edited 2016-05-26 02:35 UTC

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