Linked by Eugenia Loli on Wed 7th Apr 2004 05:50 UTC
Apple By most counts, they're a hit. But they were intended to woo new users to the fold, yet Mac market share has only budged -- lower, says BusinessWeek.
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market share
by Glenn on Wed 7th Apr 2004 08:21 UTC

...and market share means diddly squat..

Just like how BMW's market share is miniscule compared to Ford. Sure BMW could grow its business by selling $9000 cars but do they need to? Does BMW target the same market as Ford? Does anyone care less about BMW because their cars are $35,000 more expensive than a comparable Ford? Are people insane for wanting to get their picture taken next to a BMW 760Li in a parking lot instead of a Taurus?