BusinessWeek explores why the chance is right for Apple to license the Mac OS to 3rd party hardware vendors. "First, the caveats: there's as much chance that Apple will license the MacOS as there is that Steve Jobs will show up to his next keynote wearing a dress instead of the usual attire. Secondly, he's probably right not to change course, because there's plenty of evidence that Apple's proprietary approach is the way to go to win the huge consumer electronics and digital media markets that are now opening up. But humor me anyway, because it's actually an interesting time to consider the question."
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