Google Counters Apple Subscriptions with More Flexible One Pass

“Hot on the heels of Apple’s subscription service announcement, Google has lifted the curtain on its own offering that will allow publishers to set a price for recurring content delivered via your Google login. The payment system is called ‘One Pass‘, and it allows publishers to offer not only subscriptions, but also metered access, ‘freemium’ content, and even individual articles. So far, One Pass seems more flexible than Apple’s offering, and the company will likely take a much smaller cut from publishers than Apple will.”

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