Linked by Thom Holwerda on Wed 10th Jan 2007 23:53 UTC, submitted by danB
Legal Cisco has sued Apple over the use of the 'iPhone' brand. "Cisco today announced that it has filed a lawsuit in the United States District Court for the Northern District of California against Apple, Inc., seeking to prevent Apple from infringing upon and deliberately copying and using Cisco's registered iPhone trademark."
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Apple needs to get creative
by ronaldst on Thu 11th Jan 2007 02:00 UTC
ronaldst
Member since:
2005-06-29

and let go of the fisher price naming scheme.

Couldn't they try to come up with an original name in 2 years of making this phone?

Reply Score: 4

RE: Apple needs to get creative
by MechR on Thu 11th Jan 2007 02:19 in reply to "Apple needs to get creative"
MechR Member since:
2006-01-11

Most likely, they reckon brand recognition trumps originality in naming, which is understandable.

Reply Parent Score: 2

Chicken Blood Member since:
2005-12-21

There's nothing Fisher Price about it. It's simple brand recognition.

More important than an original name, just for the sake of it.

The "Apple TS2250 mobile phone" just doesn't have the same ring to it.

Edited 2007-01-11 17:08

Reply Parent Score: 1

RE: Apple needs to get creative
by butters on Thu 11th Jan 2007 20:34 in reply to "Apple needs to get creative"
butters Member since:
2005-07-08

They tried, but "Zune" was already taken.

Reply Parent Score: 2