Linked by Eugenia Loli-Queru on Sat 13th Jan 2007 23:36 UTC
Mac OS X Some more information about the Apple iPhone is keep hitting the web: the ARM CPU is apparently made by Samsung, applications will only be developed by third party companies that have a license agreement with Apple and make sure they follow specific guidelines (and possibly the apps will only be available by iTunes) while other sources say that the iPhone indeed runs a modified version of Darwin with a few OSX components (incorrectly reported by Slashdot today that it's not). Desktop OSX apps won't run on the iPhone of course. David Pogue also has two FAQs on the product (1,2).
Thread beginning with comment 201534
To view parent comment, click here.
To read all comments associated with this story, please click here.
RE: Surprised
by Lakedaemon on Sun 14th Jan 2007 08:35 UTC in reply to "Surprised"
Lakedaemon
Member since:
2005-08-07

>I didn't pay attention when the iPod was introduced, but >is this coyness about the product contents typical of >Apple?

I think it is. Apple's business model is :

1) "reinvent" a device
(take a device, give it a beautiful case and design the UI in the most logic/easy/user friendly way possible)

2) pre-announce the device (but don't sell it yet) and make people speculate/speak about the device with passion and for months before it is sold.
-> great publicity and it creates an urge to buy it...
(people will wait in queus for it)

3) when you begin to sell it, there will be long queues of people that wil have been waiting for it to be sold for weeks. And the numbers of sales will be high in the first days.
-> some more free publicity....it prints into the minds of the people that the device is THE THING TO HAVE, THE PRESENT TO MAKE...

4) The more sale Apple does, it's famous as a company of beautiful working high quality devices...
And that leads to profit.

Seems to me like they succeeded with phase 1 and 2 for the iphone.

If I were Apple, I would use the feedback provided by the speculation about iphone (free great market study) to
decide what will be and won't be in the first generation iphone whent it is sold.

Now, if I was another company, I would use what I saw of the Apple presentation to improve my phone line (-> i.e. improve the UI...the design of the other phones is already good enough) and make them better than Apple's products. (yet you won't have the publicity...and there is the beautifully sync to the os matter that is difficult to counter with windows...)

Learn and improve upon it

Reply Parent Bookmark Score: 2