Linked by Thom Holwerda on Wed 7th Feb 2007 22:20 UTC
Apple Apple plans to crank up the anti-Vista rhetoric at its international chain of retail stores later this week, the latest move in a broader bid by the Mac maker to undermine the new operating system release from rival Microsoft. The campaign, set to get underway this Saturday, will include new store displays and employee t-shirts gently mocking Vista as little more than a washed-up attempt at a modern operating system, those familiar with the matter say. In a multi-page training manual made available through the company's internal retail system this week, Apple challenged its employees to learn and tout the Mac's many existing advantages over Vista-equipped Windows PCs.
Thread beginning with comment 210340
To read all comments associated with this story, please click here.
at the Apple store?
by jtrapp on Wed 7th Feb 2007 23:23 UTC
jtrapp
Member since:
2005-07-06

Those shopping for Vista will not be at the Apple Store. This seems more to placate the base than to win new converts.

RE: at the Apple store?
by rm6990 on Thu 8th Feb 2007 00:42 in reply to "at the Apple store?"
rm6990 Member since:
2005-07-04

Yes....because Windows users never buy iPods and will also never buy iPhones so they would have absolutely no reason to be in an Apple store...

Reply Parent Bookmark Score: 3

RE[2]: at the Apple store?
by jtrapp on Thu 8th Feb 2007 01:03 in reply to "RE: at the Apple store?"
jtrapp Member since:
2005-07-06

Yes....because Windows users never buy iPods and will also never buy iPhones so they would have absolutely no reason to be in an Apple store...

Well there is no iPhone yet, I would imagine this campaign will be over before June. And I would imagine that most iPods sold to Windows users are sold at places like Amazon.com and Best Buy.

Reply Parent Bookmark Score: 2