Linked by John Doe on Thu 15th Feb 2007 17:56 UTC
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Member since:
2006-06-02
In the marketplace, it is the subjective that ultimately makes the difference. I do agree that it is getting a bit tiresome, but MS carries so much weight in the marketplace, the proliferation of these sort of articles is inevitable.
Vista will be the only choice for the majority of consumers, not because there are no other choices, rather because there is little exposure and limited knowledge of the choices in the consumer market place. Businesses with informed and knowledgable IT departments also have to cater to their users who are pretty much consumer type users. The kind of users who use "fast" and "slow" as technical terms.
Technical discussions are important and valuable, but when it comes to selling computers what matters is:
1) Does it work - to the consumer "good enough" is acceptable
2) Is it pretty - to the consumer this represents progress
3) Is it secure - the consumer wants to see their Internet Security Suite working in the background.
Mess with these and consumers may start to think differently. If and when they do, they will be thinking subjectively.