Linked by Thom Holwerda on Tue 27th Mar 2007 22:24 UTC
SUN Microsystems Sun Microsystems has launched a new business unit to sell its Sparc processors, a return to an idea it had dropped years ago. David Yen, currently executive vice president of storage but previously in charge of Sun's Sparc work, will lead the new group and retain his executive VP status, the company said Thursday.
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RE[6]: SPARC's dead Jim
by Cloudy on Wed 28th Mar 2007 17:20 UTC in reply to "RE[5]: SPARC's dead Jim"
Cloudy
Member since:
2006-02-15

But going from "Sun is trying to enter a very competitive market and will most likely fail" to "Sun is going to disappear" is absurd without more information


Agreed. But it's tough to sum up 22 years of Sun watching into a single paragraph. Sun is pretty much the last of the "Unix + our processor" houses, other than IBM, and IBM is a special case. Sun is in an industry where very few companies make the transition from a long established business to a very different business model. Sun is, despite Java, mainly a systems house to this day. Sun going back into the chip business tells me that they're staying true to their roots which at this late date in the industry is suicidal.

A small company in a cutthroat business needs to focus on one thing and do it well, preferably in a niche that's not interesting to the competitors. Sun on the other hand, is defocusing and going in many directions at once.

No single one of these factors are enough to kill a company, and a miracles do happen (CF Jobs returning to Apple) but the horse to bet on in this rate is "CDC-style death of a thousand missteps."

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