Linked by Thom Holwerda on Fri 4th May 2007 14:27 UTC, submitted by ozonehole
Apple "Colleagues at my former outlet, PC World magazine, have told me that Editor-in-Chief Harry McCracken quit abruptly today because the company's new CEO, Colin Crawford, tried to kill a story about Apple and Steve Jobs. The piece, a whimsical article titled 'Ten Things We Hate About Apple', was still in draft form when Crawford killed it. McCracken said no way and walked after Crawford refused to compromise. Apparently Crawford also told editors that product reviews in the magazine were too critical of vendors, especially ones who advertise in the magazine, and that they had to start being nicer to advertisers."
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too bad..
by hollovoid on Fri 4th May 2007 14:47 UTC
hollovoid
Member since:
2005-09-21

I understand the buisness end of this, but then again I doubt the story was that bad in which apple would pull thier advertisements from such a widely known magazine for it. what now, Reviews on products to be censored? like if a product full of bugs and utter uselessness cant be slammed because they pay advertisement fees and might cry next to a bottle of whiskey and a lethal dose of vicotins?

Thats why you dont give the CEO of any company the only and final word on things, he doesnt own the company, the investors do, and the board as a whole should be in the decision. Which may be the case... but from the info so far... seems like a one man party going on.

Reply Score: 3

RE: too bad..
by Thom_Holwerda on Fri 4th May 2007 14:54 in reply to "too bad.."
Thom_Holwerda Member since:
2005-06-29

Reviews on products to be censored?

Luckily, on OSNews, we are not reliant on ads in any way (our ad income goes directly to our server guy, the rest of the staff gets nothing of it). Other than that, we have an ad broker, so no companies are paying directly for our ad space.

I guess it's mostly a question of integrity. I will never alter or change a review because the parent company of the product demands it; nor will Eugenia. The only thing I will change are factual mistakes, i.e. when I say product X can't do Y, while in fact, it can.

It also depends on the company. Just about any company we have dealt with on OSNews is actually happy with critique, since it tells them what they need to improve. Some companies, however, (let's not get into name calling) aren't as good at sportsmanship. Sad, but we'll live.

Reply Parent Score: 1

RE[2]: too bad..
by fretinator on Fri 4th May 2007 15:06 in reply to "RE: too bad.."
fretinator Member since:
2005-07-06

I guess it's mostly a question of integrity. I will never alter or change a review because the parent company of the product demands it; nor will Eugenia. The only thing I will change are factual mistakes, i.e. when I say product X can't do Y, while in fact, it can.


That's why if I want a _REAL_ review, I come to places like OSNews. Or TOM's Hardware, etc. I'm not dissing the PCWorld, PCMagazine, etc. They serve a different purpose. Sometimes I don't want to think, I just want to stare at pretty pictures of Video Cards and Laptops (I know, it sounds bad!). That's when I read one of the Mags. Different purpose.

Reply Parent Score: 4

RE[2]: too bad..
by hollovoid on Fri 4th May 2007 15:33 in reply to "RE: too bad.."
hollovoid Member since:
2005-09-21

Reviews on products to be censored?

Luckily, on OSNews, we are not reliant on ads in any way (our ad income goes directly to our server guy, the rest of the staff gets nothing of it). Other than that, we have an ad broker, so no companies are paying directly for our ad space.

And im sure like many others on here, thats why I come back many times a day, its interesting to see real opinions and views, instead of altered for politeness garbage found elsewhere. Press was given many freedoms, and its sad some of they're own aren't to keen at utilizing this because its "bad for buisness".

Cheers to those that stand strong.

Reply Parent Score: 2

RE: too bad..
by kaiwai on Sat 5th May 2007 04:59 in reply to "too bad.."
kaiwai Member since:
2005-07-06

Even so, I understand their business, but at the same time, these businesses aren't going to stop giving 'free' hardware to these organisations as to avoid a bad review - they'll simply go out, purchase the hardware under the '7 day return policy', do a review then simply return it, or simply purchase it, and use it as a give away promotion.

Advertisers aren't going to leave because simply if the site gets the foot traffic, irrespective of their views on these matters, the advertisers will still come - there is something that is more valuable than ego, its money and audience.

Going offtopic of a wee bit, for me, I don't understand the loyalty that some people have to certain companies - its the equivilant of verilant nationalism and patrioticism. For me, I can say I like or prefer something over anothe product, but it doesn't mean I have some sort of undying loyalty to that particular company - as if I made some sort of blood oath.

Reply Parent Score: 1