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The maket will eventually settle on a set of common standards, a set of common way of doing things both inside and out.

The car market went through a similar phase in the first 30-40 years of its existence. Each car on those first few decades had its own mode of operation, its own way of shifting gears, going into reverse, gas pedal/lever, etc. etc. In the end, it was Cadillac who introduced the pedal layout we still use today in 1916 with the Cadillac Type 53, but it didn't catch on, and was forgotten. It was the British Austin 7 that re-introduced Cadillac's layout in the 1920s and onwards - Japanese car manufacturers copied the ideas of the Austin 7, and that's how we ended up with where we are today.

Lots of different brands and types of cars, but they are all operated in exactly the same fashion and they drive on the same roads.

No monopoly, and still, lots of low prices. The computer industry will, eventually, settle on the same model.

In other words, it's not as simple as "choice OR low prices".

You are comparing a standard interface, in this respect you are correct. There is a standard way of interacting with your car, steering wheel. pedals etc (in IT, the equivilent would be moniter, kyb and mouse)

But the engine of a car varies as indeed does the fuel it runs on (engine being cpu types, fuel being OS)

In the car industry there is still quite a bit of choice