Linked by Thom Holwerda on Sun 5th Apr 2009 10:27 UTC
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RE[2]: The first rule of advertising
by sbergman27 on Sun 5th Apr 2009 15:26
in reply to "RE: The first rule of advertising"
"their ads may be dull-as-dishwater, but at least they're mature enough not to engage in the same sort of infantile triumphalism that you see in Apple's advertising." Not anymore, though.
First they ignore you.
Then they laugh at you.
Then they fight you.
And squash you like a bug.
Edited 2009-04-05 15:27 UTC




Member since:
2005-07-06
Agreed. And creating a perception that they're the 500lb gorilla going after the little guy is also likely to backfire for Microsoft.
And personally, these ads also invalidate one of the few positive things I could say about Microsoft: "their ads may be dull-as-dishwater, but at least they're mature enough not to engage in the same sort of infantile triumphalism that you see in Apple's advertising." Not anymore, though.