OSNews > Thread > "Any rise is due to a huge marketing campeign" by google

Linked by Jordan Spencer Cunningham on Fri 3rd Jul 2009 20:24 UTC

Chances are that you've already heard of and even visited Bing, Microsoft's new search offering launched earlier in June, replacing the Live search of yesterday. It's new, shiny, and has pretty pictures, but does it really have much effect on the market? There have been those headlines claiming it's "taken a bite out of Google," but, looking at the statistics, it hasn't really affected the search industry at all.

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Any rise is due to a huge marketing campeign

by google_ninja on Fri 3rd Jul 2009 20:41 UTC

Member since:
2006-02-05

I have a friend who works at google, and he laughed at me when I asked what they thought of bing as competition. It is just another revision of live search, which isn't awful, but not as good as google. Their competitive advantage is to add a whole bunch of extra crap to search results, which is the exact opposite of the strategy google employed to get it where it is now.

Live Search (now bing), is just the latest chapter in the utterly baffling strategy microsoft has employed in regards to web properties.

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RE: Any rise is due to a huge marketing campeign

by ElCabri2 on Sun 5th Jul 2009 20:39 in reply to "Any rise is due to a huge marketing campeign"

Member since:
2009-03-11

You mean they're laughing as hard as when a Microsoft employee is asked how scared Office is of Google Apps, or an Apple employee is asked how worrying is Android smartphones to iPhone product managers ?

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