Linked by Thom Holwerda on Tue 1st Sep 2009 11:27 UTC
According to Apple, the netbook market is not a market they want to partake in, because they believe the current crop of netbooks is not good enough. Well, good enough or not, netbook sales are still growing like crazy, according to the latest figures from DisplaySearch.
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RE[3]: Apple will invent the netbook
by FrankenFuss on Wed 2nd Sep 2009 00:00
in reply to "RE[2]: Apple will invent the netbook"
Member since:2009-08-05
Your biting sarcasm hit's the nail on the head about Apple's charade.
Charade? Oh, please...let's understand Apple's business model first. They are a hardware company that believes in healthy margins for their products. And...they have a brand that connotes upscale devices (whether it's true or not...that's for others to decide).
After running the numbers, they decided that hitching a wagon to a low-margin, low-status netbook might just not be the way to go. And...considering Apple's success with the iPod, iPhone, and the Apple Retail Stores...I think they may have a greater understanding of their business model than any of you punters.
Edited 2009-09-02 00:11 UTC
RE[3]: Apple will invent the netbook
by Buck on Wed 2nd Sep 2009 10:23
in reply to "RE[2]: Apple will invent the netbook"
Member since:2005-06-29
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Awesome post.
Your biting sarcasm hit's the nail on the head about Apple's charade.