Linked by Thom Holwerda on Tue 19th Jan 2010 23:31 UTC, submitted by jebb
Apple Now this is material that piques my interest more than anything: insights from one of the bigger names in the industry. Jean-Louis Gassee debunks the "Apple-must-license-its-software-or-die" myth by looking back upon the past - and if you don't know who JLG is, then please take that dunce hat and stand in the corner for three hours, contemplating your existence. Note: OSNews has a bug with using diacritic marks on the front page, so JLG's name is misspelled. It is correctly spelled in the article body.
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RE[2]: The point in licensing
by boldingd on Wed 20th Jan 2010 21:05 UTC in reply to "RE: The point in licensing"
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Not only that but people actually like having the glowing Apple ad on the back of the Macbooks. Go to a University coffee shop at night and you'll see a collective advertisement for Apple.

Indeed. This phenomenon annoys me greatly, because many of these people are humanities majors, and have no particular understanding of the pros and cons of the OS, and basically have no rational reason for selecting the platform. I suspect rich college kids buy Macs because they're viewed as high-end, more expensive, and better (in a very unquantifiable, unmeasurable, but highly valuable way). And as status-symbols ("I'm both computer-savy enough to realize that Macs are better than PCs, and I'm affluent enough to get one!") Certainly not for any tangible, well-defined quality the machines have.

Edited 2010-01-20 21:06 UTC

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