Linked by David Adams on Fri 19th Mar 2010 21:07 UTC
Thread beginning with comment 414442
To view parent comment, click here.
To read all comments associated with this story, please click here.
To view parent comment, click here.
To read all comments associated with this story, please click here.
RE[4]: This is my take
by Thom_Holwerda on Sat 20th Mar 2010 11:12
in reply to "RE[3]: This is my take"
If I want to buy some hardware, I read some reviews, see some benchmarks and even test it myself. I don't buy it simply because seller says it's wonderful. If I want to buy a car, I'm not buying it because of commercials
That's not the point. An ad's goal is not to make you run out and buy something. An ad's goal is to make sure the product in question is on your mind when you decide to buy something.
And whether an ad is good or bad - it has been proven to work - on everyone. Even those saying they are not influenced by ads. You don't have a choice, it's a subconscious thing.
Basic psychology, actually. Well-understood and scientifically sound concepts.
And whether an ad is good or bad - it has been proven to work - on everyone. Even those saying they are not influenced by ads. You don't have a choice, it's a subconscious thing.
Basic psychology, actually. Well-understood and scientifically sound concepts.
Basic psychology, actually. Well-understood and scientifically sound concepts.
well, they never tested me with their basic psychology
the only thing you achieve with ads is that i don't even consider your product





Member since:
2008-09-11
Well, even if I actually see the ads, I will never click them. It happens that I don't trust any seller and I don't trust seller trying to push something on my throat. I hate all ads, tv commercials included.
If I want to buy some hardware, I read some reviews, see some benchmarks and even test it myself. I don't buy it simply because seller says it's wonderful. If I want to buy a car, I'm not buying it because of commercials, I firstly inform about cars's performances, I'm test driving it and see if I like the looks of it. If I'm buying coffee, I not buying it because some ad says I should, but because I like it's taste. If I'm buying some book, I not buying it because some stupid ads says I should buy it or because everybody reads it, I'm buying it because I either like the author or I'm interested in the subject. Or a friend says it's good, not a reviewer in a magazine or some stupid top of bestselling. I'll always trust a friend over a reviewer who may be interested in writing a good review.
Those are my rights as a consumer and I'll always act like that. I'm presuming I'm not the only one.