Linked by David Adams on Tue 25th May 2010 04:07 UTC
PDAs, Cellphones, Wireless Over at Daringfireball this past weekend, John Gruber put words to what many people are thinking about after Google's rush of Android announcements and not-subtle Apple-bashing at this week's I/O conference: "all-out war." I agree with Gruber that a good old-fashioned bitter rivalry could be a great thing for the computing world, and for smartphone/handheld fans in particular.
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“… Apple's culture is more focused on profit margins than in massive user bases.”

That was true before Jobs came back to Apple. He explicitly criticized the “obscene” 1995-timeframe profit margins on the Mac in a 2004 interview, when the Mac finally faced decent competition with Win95.

Err... No. Really, no. 650€ is the price of an high-end fridge, that is a rather long-lived device where exigences about user safety and hygiene are quite high. Are you really telling me that a bunch of common electronic components (each only guaranteed to last one year and costing a few cents, expect the processor, the screen, and the battery which cost maybe 20 dollars each to make), put together using CMS soldering techniques (add up one dollar), and packed in a shiny box with 4 buttons, costs, say, a third of that ? And that the rest goes into salaries ?

Margins are still insane in the Apple world. Especially since they rely on carriers to sell their device at a normal price together with a Midas-priced plan, and don't sell any kind of lower-end device to accommodate the need of most people who don't need the third of what an iPhone could possibly do.

And they will lose just like when they faced Microsoft, by forgetting why the MacBook currently sells so well among students while iBook sells where nonexistent at best...

Edited 2010-05-25 21:19 UTC

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