Linked by Mufasa on Tue 13th Jul 2010 15:57 UTC
Editorial I read David's post worrying about the end of the free internet and I had to respond, as I strongly disagree that free and advertising-supported content is the future. If anything, it is advertising-supported content that is destined to be a niche strategy, because of new internet technology that enables entirely new models and empowers consumers to have exactly what they want. Advertising will not support much content creation, so I suggest what will.
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Member since:

I still must feel I'm getting my money's worth for what I'm viewing/downloading/etc. If anything, with the Internet I'm going to be even more discriminating because such a high percentage of what I see is not of value to me.

It's the same problem I have with movies, music, etc. Do I want to pay $15 for a CD that has 3 songs I like? No. I rarely purchase movies, but the ones I do I've either seen in a theatre or rented already (and it is usually when the price has dropped to $9.99 or something).

Micropayments don't change this; in fact, the pay-in-advance model the author proposes makes it worse. As someone pointed out, who is going to spend the time processing 15-cent refunds for content you didn't like?

There will be another problem with this scheme as well: out-of-control micropayment debt. It will be worse than credit cards. I can see law firms popping up promising to reduce your micropayment debt, micropayment derivatives shenanigans causing another financial meltdown,...

Well, OK, it might not be that bad, but I can see some pretty big bills being run up in a hurry with this model.

If you want to beat free, provide something that a sufficient number of people believe is worth paying the price you are asking. How the payments are transacted is secondary.

Reply Score: 3

earksiinni Member since:

I always see this term, "get my money's worth". Media is not a sack full of bacon or a bushel of barley. "Get my money's worth", "bang for the buck", etc. As if you could measure the worth of money and then objectively and quantifiably measure the worth of the media you're consuming and then compare the two to make sure that the first value matches the second.

What do these phrases tell us about ourselves?

Reply Parent Score: 1