Linked by David Adams on Wed 30th Mar 2011 15:38 UTC, submitted by John
Apple Techcrunch is reporting from the usual "reliable sources" that one reason why there was no discussion of iOS 5 at the iPad 2 unveiling was that iOS 5 is going to be delayed until the fall, even though previous iOS updates have been done in the spring, making it a tradition of sorts. Furthermore, the upcoming WWDC will be "software only" and will not include the unveiling of any new hardware, in particular the iPhone 5, which will presumably be released concurrently with the iOS update.
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RE: Comment by Thom_Holwerda
by Bill Shooter of Bul on Wed 30th Mar 2011 21:03 UTC in reply to "Comment by Thom_Holwerda"
Bill Shooter of Bul
Member since:

Apple will have to sell the iPhone on software alone. Considering most people around me seem to buy a phone based on teh shiny-factor, that might be a harder sell than they think

Yeah, they do have to sell it on software. There will and have been time in which the iphone was really behind other smart phones hardware wise, other times they're way ahead.

But shiny-factor? Yes, yes indeed. But what is shiny factor? Well I'm glad you asked.

Shiny factor:

%10 battery life
%30 hardware specs (numbers alone, not actual benchmarks of anything particular)
%30 unicorn horn, ground
%20 graphic design of UI.
%30 unicorn horn, ground
%17 name recognition of phone name.
%13.7 Number of smiley faces in SMS app

The proof that this formula proves that I am right is left as an exercise to the reader.

*Note: percentages may not add up to 100% due to gravitational, accelerational, or any other distortional fields you may be in.

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