Linked by Thom Holwerda on Wed 29th Jun 2011 15:04 UTC
Apple Well, this just got interesting. There's been a bit of a backlash over Apple's Final Cut X Pro, which is considered a step down from previous versions by many professional videographers, as they claim it lacks countless features - leading to the nickname 'iMovie Pro'. Former Shake product designer and former Apple employee Ron Brinkmann has now weighed in on the situation. His advice to professionals? Don't rely on companies like Apple.
Thread beginning with comment 479093
To view parent comment, click here.
To read all comments associated with this story, please click here.
RE[2]: Apple is getting arrogant
by tanzam75 on Wed 29th Jun 2011 15:56 UTC in reply to "RE: Apple is getting arrogant"
tanzam75
Member since:
2011-05-19

Just because the pro market stayed loyal to Apple does not mean that Apple wants to stay loyal to them. They'd be happy to throw away their pro customers if they get 10x as many prosumers. It's business. The software sells for the same amount of money, either way.

Ironically, the whole idea of a prosumer is based on selling dreams that will later be shattered. For every person who makes it big in Hollywood thanks to the democratization of production tools, there are 100 waitresses who are shelling out real money to chase their dreams in film/TV. Final Draft, for example, costs as much as the home edition of the Microsoft Office suite.

Reply Parent Score: 1