Linked by Thom Holwerda on Tue 24th Jan 2012 22:08 UTC
Apple Apple reported its quarterly results, and thanks to the iPhone 4S and the iPad, Apple is putting out bizarre figures - 37 million iPhones, 15.5 million iPads. "The Company sold 37.04 million iPhones in the quarter, representing 128 percent unit growth over the year-ago quarter. Apple sold 15.43 million iPads during the quarter, a 111 percent unit increase over the year-ago quarter. The Company sold 5.2 million Macs during the quarter, a 26 percent unit increase over the year-ago quarter. Apple sold 15.4 million iPods, a 21 percent unit decline from the year-ago quarter." Is this the end of Android's dominance, or just a single uberquarter due to the new iPhone?
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RE[4]: Color me unimpressed
by DrillSgt on Wed 25th Jan 2012 18:43 UTC in reply to "RE[3]: Color me unimpressed"
DrillSgt
Member since:
2005-12-02


Actually it is fairly accurate. Your description of what Apple considers a sale is correct, but you need to correlate that with the inventory data Apple publishes in their quarterly results. Apple maintains incredibly low inventories (and it was below even their low standard this past quarter) which allows them to ensure that every device purchased from them by a reseller will actually be sold to a consumer in a short period of time. Apple does not have warehouses of devices sitting around and their inventory management ensures that resellers can't stockpile warehouses of devices.


Good point. I have not looked at the inventory data at all. I'll take a look and see if I agree or not ;)

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