Linked by Thom Holwerda on Thu 26th Jan 2012 09:09 UTC
PDAs, Cellphones, Wireless "Android accounted for 39% of the market in the final three months of last year, up from 29% a year earlier, Strategy Analytics said. Apple's share fell to 58% from 68%. Microsoft's share stood at 1.5%." Really now.
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Market research done wrong
by twitterfire on Thu 26th Jan 2012 14:52 UTC
twitterfire
Member since:
2008-09-11

They only consider the tablet manufacturers best known in the West: Acer, Asus, Motorola, Samsung, Amazon, RIM, HP.

However, there are millions of cheap chinese tablets sold every day. Not only that China is a big market and they sell domestically lots of tablets, but we can see here in Europe lots of cheap chinese tablets being sold everyday. I don't know a lot about US market, but there are some online stores which seem to make some nice sell figures.

To take one example, I think that the chinese maker Ainol alone, sells much more tablets every day than Motorola.

But this numbers don't appear in the "market research".

I have bought 2 cheap chinese tablets in the last 3 months and I'm very pleased about price performance/ratio.

For a price between 115 - 200 euro you can find lots of decent tablets, between 7" and 10", powered by decent CPUs (Allwiner A10, Samsung S5PV210, Rockchip RK2819), featuring 1 gig of RAM, 8 gigs of storage, capacitive 5-10 points multitouch or IHS screens, WIFI b/g/n and lots of connectivity options. Support kind of sucks if you buy directly from China (you have to send the tablet back which costs and takes time). But I didn't have any hw issues yet.

I plan to buy a new tablet in a few days (just waiting for the Chinese new year season to end). I'm thinking about Ainol Novo 7 Elf or Aurora which for the price and features seems to be a bargain (around 120€ with free shipping, Allwinner A10 CPU, Mali 400 GPU, 1 GB RAM, 8 GB storage, 5 point capacitive multitouch screen, 6-8 hrs of wifi browsing, SD card slot, USB ports).

Just make an experiment and search for "android tablet" on aliexpress.com and you can see thousands and thousands of tablets that are being sold but don't appear in any "market research".

Android tablet market share is much larger. Or is correct to count only a few select tablet sellers?

Reply Score: 7

RE: Market research done wrong
by unclefester on Thu 26th Jan 2012 23:11 in reply to "Market research done wrong"
unclefester Member since:
2007-01-13

I agree. Some of the lower spec resistive screen Chinese tablets are as cheap as $60 including delivery. They aren't very powerful but they are great for keeping young children amused.

Edited 2012-01-26 23:14 UTC

Reply Parent Score: 3