Linked by Thom Holwerda on Wed 14th Mar 2012 00:13 UTC
Google "The Google I was passionate about was a technology company that empowered its employees to innovate. The Google I left was an advertising company with a single corporate-mandated focus. Technically I suppose Google has always been an advertising company, but for the better part of the last three years, it didn't feel like one. Google was an ad company only in the sense that a good TV show is an ad company: having great content attracts advertisers." Note we're looking at a Microsoft employee. His points still carry some validity, though.
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by Earl C Pottinger on Wed 14th Mar 2012 03:10 UTC
Earl C Pottinger
Member since:

Over on there is a pointer to an article that is complaining that Google does not concentrate on advertising because they are spending $16,000,000,000 on research ideas, many that will probably fail.

Also the investor community thinks Google is dumb letting it's engineers spend 20% of their time researching anything they want.

The above does not sound like just an advertising company to me?

Android Phones - pure advertising?
Self driving cars - pure advertising?

Google Maps - Ok, I have used it to find stores/services that I needed. But I have also used it to search for trails in the bush near my cottage. To print out better maps of Caribbean islands I am going on a cruise.

A number of Google's services do more than just advertising.

Reply Score: 3

RE: But
by Priest on Wed 14th Mar 2012 03:56 in reply to "But"
Priest Member since:

Many of those things happened or were in the works before Google was a public company. Even after they went public the company didn't change over night.

Gmail was 2004, Android acquired 2005, Maps 2005, Earth acquired in 2005, Google code 2005.

Their IPO was 2005, since then they acquired Youtube in 2006, DoubleClick in 2007, acquired AdMob in 2009, closed Google Labs in 2011 "in order to provide better focus on non-experimental applications"

Other notable pre IPO products and aquasitions were Picasa, Toolbar, News, Orkut, Groups, Books, News, Video, Froogle, and Blogger.

Google was a frenzy of cool acquisitions and products up untill 2006. They went public 7 years ago and since then the only really cool thing I can name that came out is Chrome in 2008 and the seed of which could have easily been planted before the corporate mentality really started to do real damage to creativity.

Reply Parent Score: 3