Linked by Thom Holwerda on Tue 13th Mar 2012 20:42 UTC
PDAs, Cellphones, Wireless A big day today for 20 million Android users out there: Samsung has started the process of updating the Galaxy SII to Android 4.0 Ice Cream Sandwich. Sadly, only a few European countries and South Korea will get it this week, although you can flash the official ROM yourself if you so desire (like I did today). Sadlier sadly, its TouchWiz is virtually identical to that of Gingerbread. Update: This is what HTC is doing to Ice Cream Sandwich. And I thought TouchWiz was bad. Please... Just - stop. Stop it. Stop doing this. Go away.
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RE[2]: Why do they even bother?
by unoengborg on Wed 14th Mar 2012 17:43 UTC in reply to "RE: Why do they even bother?"
unoengborg
Member since:
2005-07-06

As moto CEO explained mostly bc carriers want that. Stores that feature rows of seemingly differing phones with identicall UIs just doesn't genrate sales. This is apparently proven by lackluster WP sales.



Ths low WP7 sales have nothing to do with that all WP phones have the same technical spec, the same OS and the same look and feel. You could just as well try to prove the opposite by looking at Apple, all iPhones comes with the same OS, and still Apple is the leading brand in the smartphone market.

So my conlcusion would be that sales are not related to branded user interfaces customizations. If I need a phone I go and buy one phone, not two phones. If I have to chose from 20 dull models or 20 different models I will still leave the shop with just one phone. The differences in hardware will be enough for people to decide what phone to buy. If you don't beleive me, just look at the discussions on various forums on plastic Samsungs vs heavy metal unibody HTC.

Wouldn't it be much better to sell the phones with a vanilla OS and offer the customizatons as a luxury option. That way samsung could sell Touch Wiz to HTC, Motorola and Sony buyers for a price, the higher the better. A high prices would only point out the luxury value, and offer it for free if you bought a Samsung phone.

That way users that liked Touch Wiz would have an incentive to buy Samsung, and Samsung could still make profit from people that liked Touch Wiz but preferred non Samsung hardware, and finally they would not put off people that dislike Touch Wiz from buying Samsung phones.

They could also have a faster upgrade cycle for the software than for the phones. That way they could sell upgrades to none Samsung hardware owners, and once again give Samsung users an incentive to buy a new phone as the new phone of course always would give them the latest luxury Touch wiz.

Reply Parent Score: 2

dsmogor Member since:
2005-09-01

Apple is a phenomena unlike anything else on the market. Drawing generalizing conclusions from it is always risky.

Edited 2012-03-14 18:40 UTC

Reply Parent Score: 2

unoengborg Member since:
2005-07-06

Apple is a phenomena unlike anything else on the market. Drawing generalizing conclusions from it is always risky.



And so is WP7. It is a brand new OS on a highly competitive market. On top of that WP7 have less features than both Android and iOS. Did they really expect that to sell well. This doesn't mean that WP7 can't be a success some time in the future, but it will take some feature development, time and marketing. iOS was far from feature complete when it was first released, but look at it now.

Reply Parent Score: 2

dsmogor Member since:
2005-09-01

Samsung android Touch Wiz is (visually) compatible with Samsung Bada TW, Samsung WM TW and Samsung feature phones TW.
That's how Samsung cares about its loyal customers, providing them an easy upgrade path. Apparently the strategy works for them.
Not only switching GUIs would be hard to grasp for most of their customers but supporting 2 variants (TW and vanilla) cost money. They will sooner drop Android than the TW.
For people consciously choosing plain ICS experience Samsung has created Galaxy Nexus.
Same goes for HTC.
If one doesn't like TW the competition on Android HW market (including products of companies I've mentioned in my previous post) is more than enough.

Edited 2012-03-14 18:51 UTC

Reply Parent Score: 3

unoengborg Member since:
2005-07-06

It's not as simple as, if you prefer vanilla, you buy a Nexus.

When companies upgrade their products to Android 4 but remove features, or make major changes to their function it poses a problem to app developers. If some big brand deside to make notifikations or menus very different from the standard, developers will have to avoid features that use these features, and these features will then be absent not just on Samsung phones, but on all phones, just like features that clash with e.g. HTC sense will be absent on Samsung phones even if they had worked perfectly on Samsung. That way too much customization is a problem for all Android users, and buying a Nexus won't solve that problem.

I have no problem with Samsung making changes to their look and feel, but if they decide to do such changes it should be an addition to the standard behavior.

Reply Parent Score: 2