Linked by Thom Holwerda on Mon 30th Apr 2012 11:53 UTC
PDAs, Cellphones, Wireless Barnes & Noble is spinning off its Nook e-reader business into a new company - which will be a cooperation with Microsoft. Redmond will invest $300 million into the new company, and on top of that, the two companies have settled the patent litigation, which was part of Microsoft's string of mafia practices against Android vendors. I have a sneaking suspicion this will be the end of the line for the Android-based Nook e-readers and tablets. Get 'm while supplies last.
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Will I have to buy a Win 8 device?
by phoehne on Mon 30th Apr 2012 13:37 UTC
phoehne
Member since:
2006-08-26

As my wife and I accumulate more books on our nooks, I'm wondering if there will come a point where I will have to 'upgrade' to a Windows 8 tablet? I can't imagine that Microsoft will be interested in producing anything like a $99 ebook reader. Maybe, maybe not? Or, maybe they'll just implode. High profile joint ventures don't have great track records.

Or maybe I'm just reading this wrong and Microsoft needs to deal with Amazon by having a similar media consumption story for its Win RT tablets? There's evidence that a lot of Kindle Fire buyers view the device as an e-book reader with some cool features. If that's the case maybe Microsoft is looking at the relationship with B&N as a way to position lower end Win RT tablets as an alternative to the Kindle Fire?

Either way. It's a little weird.

Reply Score: 3

n4cer Member since:
2005-07-06

Windows RT tablets would already have been an alternative to the Kindle Fire since the Kindle app is currently available in the Windows Store along with other eReader apps.

Reply Parent Score: 2

phoehne Member since:
2006-08-26

I would think you would take it farther than just having the app available in the app store. You might tie the activation so that when you activate your Windows RT tablet you can immediately tie it to the B&N store. As amazing as it sounds, that one little barrier of having to install the app vs having the app already on there is enough to make a large number of people to go with the default.

Reply Parent Score: 2