Linked by Thom Holwerda on Thu 10th May 2012 22:09 UTC
Windows The partnership between Nokia and Microsoft deepens. Updates to Nokia Lumia devices change the Marketplace tile to a specific Nokia tile - unheard of for Windows Phone, which is governed by strict rules. This is part of the Tango update. Is this an innocent change, or the prelude to fragmentation, or worse - a fork? While that's probably a little dramatic, this probably does worry the other Windows Phone OEMs.
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acobar
Member since:
2005-11-15

I think it was to be expected since Nokia, besides of course MS, is the only other company beating really hard on Windows Phone.

The problem for Nokia is: is it going to pay? No one knows yet. And if it fails I hope they kept one ace up its sleeve because they are going to need it badly.

On the other hand, Microsoft can play wait-and-see (well, more like: if it does not work first time, try again and again until it sticks) like they did on many occasions (word x wordperfect, dbase x (access+foxpro), excel x lotus 123, xbox x playstation, etc). They have a huge money influx from office and windows and, contrary to what many say, this is not going away any time soon.

Anyway, if it fails Ballmer will feel the heat. Probably "game over" for him (so sad, poor guy, NOT!).

Reply Parent Score: 3

sukru Member since:
2006-11-19

I agree, Nokia has a lot to lose, while Microsoft has a minor risk here.

Actually Microsoft stopped taking any risks recently, and went on milking comfortable products. For example, on their Xbox division, except for bringing the occasional indies, they keep releasing newer versions of the same games (Halo, Forza, Gears). The once innovative developers division has bowed to OS division. Instead of bringing newer languages (like F#), and they started betting everything on C++, and essentially killed Silverlight and similar technologies.

I do not know how long they can continue without innovation.

Reply Parent Score: 1

Nelson Member since:
2005-11-29

Funny, because WinRT is the new torch bearer for XAML technologies. If anything, they dramatically improved the XAML stack.

It would be beneficial for DevDiv to try to get as much of their brainchildren into the core of Windows as possible, because that's their ticket to prosperity.

They successfully managed to get XAML baked into Windows, where the XAML team is now a division within WinDiv. You can be sure that now, whereas XAML previously had a questionable future, it is thoroughly engrained into the DNA of Windows.

Reply Parent Score: 3

henderson101 Member since:
2006-05-30

.... they started betting everything on C++, and essentially killed Silverlight and similar technologies.


Errr... C# surely? And F# was a research project. A lot of the dynamic stuff from that project was folded back in to 3.5 and 4.0 of the CLR and exposed to all languages.

As for Silverlight, it's still being used. I installed it only the other day to watch Netflix on my Mac. The runtime is still a target in Visual Studio and it's the basis of the current Windows Phone 7 SDK, so it's hardly "dead".

Reply Parent Score: 3

moondevil Member since:
2005-07-08

Really?

What is F# then doing on my Visual Studio 2010/2011?

Or why is the F# team looking for new developers?
http://blogs.msdn.com/b/dsyme/archive/2012/01/14/come-and-work-with...

Reply Parent Score: 3

zima Member since:
2005-07-06

Microsoft stopped taking any risks recently, and went on milking comfortable products. For example, on their Xbox division, except for bringing the occasional indies, they keep releasing newer versions of the same games (Halo, Forza, Gears) [...]
I do not know how long they can continue without innovation.

Seriously? With all the news and long threads around, didn't you notice Win8 & Metro? (quite risky I'd say - judging by, at the least, inevitable grumbling about changes)

Or, from Xbox division: Kinect.

Edited 2012-05-18 00:03 UTC

Reply Parent Score: 2

cdude Member since:
2008-09-21

> The problem for Nokia is: is it going to pay?
> No one knows yet.

I think we have the answer already. Nokia is down to 8% (!!!) world-wide market-share and it's going down future. Nokia makes billion loses every quarter. The first Lumia models did sell very bad. The lunch in US will not change that and even if it's a success in US its nowhere else and US is only a very small market.

I am going to predict that Elop will not survive this year in Nokia. He will be gone before 2012 ends.

Reply Parent Score: 1