Linked by Thom Holwerda on Sat 14th Jul 2012 00:04 UTC
In the News A fascinating difference in smartphone buying behaviour got highlighted today. In the US, Apple has double the market share of its nearest competitor, Samsung. However, in The Netherlands, the swamp I call home, the situation is completely reversed; Apple sits at 10% of the smartphone market, Samsung at 19.6%. Is this indicative of Europe as a whole? Could German, French, Polish, British, Spanish, Italian, etc. readers give local information from their own countries? I'm intrigued.
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RE: A question of price.
by Thom_Holwerda on Sat 14th Jul 2012 11:38 UTC in reply to "A question of price."
Thom_Holwerda
Member since:
2005-06-29

Samsungs are way cheaper than iPhones in Europe. No mystery here.


This is nonsense, at least in The Netherlands. iPhone 3GS/4/4S are just as expensive as Samsung's smartphone lineup. People regularly forget that the 3GS is *free*, and heck, even the iPhone 4 is free on contract now - with 2-year, 20-30 EUR/m contracts. Heck, the SIII is more expensive than the iPhone 4S!

Really, the pricing argument no longer holds. Samsung is beating Apple not because they're cheaper, but because people perceive them as *better*.

Reply Parent Score: 2

RE[2]: A question of price.
by MOS6510 on Sat 14th Jul 2012 13:28 in reply to "RE: A question of price."
MOS6510 Member since:
2011-05-12

Now I understand why The Netherlands is plural: there are several and you live in another one than me. :-p

People pick Android phones because they are cheap, appear to be cheap or are part of some kind of offer. People want them because they can Internet with it and send Whatsapp messages. Notice how "Android" is often omitted in advertising, it's not a selling point.

iPhones are sold to the same people, but also to (a lot of) people who want an iPhone because of what it can do (which is more than surfing and sending messages). This would probably explain why iPhone users are actual users and not just owners like most Android owners are who just want a phone.

Reply Parent Score: 2

RE[3]: A question of price.
by Thom_Holwerda on Sat 14th Jul 2012 14:06 in reply to "RE[2]: A question of price."
Thom_Holwerda Member since:
2005-06-29

I think Android is not part of the marketing because people don't care about the operating system or the software. For a company like Apple, this should scare them to death. Android and iOS are good enough - iOS by no means has any serious advantages anymore.

This poses a serious problem for Apple, as companies like Samsung and HTC can iterate much faster than Apple can. The discrepancies between flagship iOS/Android phones is only going to increase even further - something I already predicted 2 years ago, and was laughed away for by the Apple faithful.

Normal people don't give a rat's ass about what software their phones run. They go into a store, hold up a few phones, and pick what they like, software be damned. There are people like you and I who do, but we are a minority.

It absolutely baffles me how people still beat the "Android only wins because it's cheap"-argument when the most popular Android phones are virtually always as expensive as, or often even more expensive, than iPhones. This argument is so old and clearly factually wrong I don't understand why people continue to spread it.

Edited 2012-07-14 14:08 UTC

Reply Parent Score: 3

RE[3]: A question of price.
by JAlexoid on Sat 14th Jul 2012 19:40 in reply to "RE[2]: A question of price."
JAlexoid Member since:
2009-05-19

People pick Android phones because they are cheap, appear to be cheap or are part of some kind of offer. People want them because they can Internet with it and send Whatsapp messages.

Then people "want" an iPhone because it has a shiny Apple logo on the back. iPhone is no less on offer than any top of the line Android device.

Notice how "Android" is often omitted in advertising, it's not a selling point.

It is a selling point, but it's a selling point when people get in to the store. Advertising omits Android only because the OEMs are building a brand.

Reply Parent Score: 3

RE[3]: A question of price.
by flappah on Mon 16th Jul 2012 19:00 in reply to "RE[2]: A question of price."
flappah Member since:
2012-07-16

You are so right MOS6510. I also live in the Netherlands but I also don't recognize Tom's story. I see iPhone's waaay more than Samsung's. At least by a factor 2:1. And also his "people regard Samsung as quality" is also a statement that I don't recognize. I really never have heard anyone saying that!

Reply Parent Score: 1

RE[2]: A question of price.
by martijn on Sat 14th Jul 2012 17:55 in reply to "RE: A question of price."
martijn Member since:
2010-11-06

You can bey a cheap Samsung to replace your dumbphone and decide later to have an expensive one. Apple does not provide such an upgrade path.

Reply Parent Score: 2

Samsung has lots of cheap phones...
by sergio on Sat 14th Jul 2012 22:33 in reply to "RE: A question of price."
sergio Member since:
2005-07-06

Your linked article takes in account all Samsung smartphone sales, that includes phones way cheaper than Apple phones.

I can only speak about Italy and Spain, that's what I know very well, and iPhone 4S is a luxury phone there. Everybody wants one, but they're expensive. Samsung phones are popular, anybody can buy a Samsung.

BTW If you want to compare only higher market Samsung options, here are the prices in Italy:

iPhone 4S 16gb libero -> 600 euros
Galaxy S2 16gb libero -> 300 euros

iPhones are the most expensive phones hands down.

I live in Buenos Aires and It's exactly the same. Samsungs are immensely popular because they're cheap. Everybody wants an iPhone, but common people can't afford it.

Edited 2012-07-14 22:38 UTC

Reply Parent Score: 1

JAlexoid Member since:
2009-05-19

A) GSG2's price is about 400Eur in Italy, not 300. It's also no longer the highest market device.(Unless you've been living in a cave)
B) Older devices get their prices cut, how much is SGS3? Oh yeah... Prices range from 520 to 700! While iPhone4S goes from 499 to 700. Looks like they are in the same range to me.

Reply Parent Score: 2

RE[2]: A question of price.
by henryb7318 on Sun 15th Jul 2012 17:08 in reply to "RE: A question of price."
henryb7318 Member since:
2012-07-15

Since you have no evidence that Samsung is beating Apple, I find this an extremely lacking argument. Where is your research that shows people perceive Samsung phones to be better than Apple phones?

Reply Parent Score: 0

RE[3]: A question of price.
by Thom_Holwerda on Sun 15th Jul 2012 17:58 in reply to "RE[2]: A question of price."
Thom_Holwerda Member since:
2005-06-29

Since you have no evidence that Samsung is beating Apple,


Click the link.

Reply Parent Score: 2

RE[2]: A question of price.
by flappah on Mon 16th Jul 2012 18:43 in reply to "RE: A question of price."
flappah Member since:
2012-07-16

I hate to disagree but I really don't know anybody that says that. Samsung is definitely regarded as "inferior" as opposed to the iPhone. So it clearly has to do with the circles you're in. Mine only does iPhone. Occasionally I see something else but usually it's iPhone, iPhone, iPhone.

Reply Parent Score: 1