Linked by Thom Holwerda on Tue 14th Aug 2012 15:36 UTC
"According to an inside source, a session was held at Microsoft's recent TechReady15 conference in which all the launch details were laid out. If things go according to the plan detailed then, the Surface for Windows RT tablet will be launching October 26th - no surprise there - at a compelling price of $199." My wallet just squealed in pure bliss.
Thread beginning with comment 531087
To view parent comment, click here.
To read all comments associated with this story, please click here.
To view parent comment, click here.
To read all comments associated with this story, please click here.
Member since:2006-01-25
I seriously doubt that this rumor is true.
But one thing I do know is that Microsoft spent orders of magnitude more time and effort on studying different pricing models than the average off-the-top-of-my-head armchair CEO message board anon (like you) has.
But one thing I do know is that Microsoft spent orders of magnitude more time and effort on studying different pricing models than the average off-the-top-of-my-head armchair CEO message board anon (like you) has.
I hope the rumor isn't true - I am actually pulling for them and I think low-balling the price is a big strategic mistake.
As far as the relative value of my opinion... I do know the true value of market research: if you spend and enormous amount of time, money, and effort doing market analysis using all the "right" people and data it buys you exactly one thing - an excuse when everything goes wrong
Tim Cook is a fan of a book called "Competing Against Time". You should read it. It will tell you, among other things, why you should never set prices based on market acceptance research, and especially why you should never set a "low, low introductory price!" on an expensive to manufacturer technology product...
Think whatever you wish of my opinion on the matter...
Member since:2006-01-25
Also...
http://arstechnica.com/information-technology/2012/08/how-microsoft...
There is another armchair CEO who writes for Ars that agrees with me... He isn't anonymous - maybe that will sway you
Seriously though, read this bit - he says it better than I could:
But perhaps the most significant reason of all not to price Surface RT at $199 is that once that decision is made, there's no going back. The price of a 10" Windows RT tablet will be two hundred bucks—or less—forever.
---snipped a bit for brevity---
Tablets are unlikely to be able to buck this trend. While a $199 Surface RT would leave the door open to pricier devices sporting, for example, 13" screens, more internal storage, or 3G connectivity, it still doesn't leave much wriggle-room, and would yield no profit with which to fund future developments.
---snipped a bit for brevity---
Tablets are unlikely to be able to buck this trend. While a $199 Surface RT would leave the door open to pricier devices sporting, for example, 13" screens, more internal storage, or 3G connectivity, it still doesn't leave much wriggle-room, and would yield no profit with which to fund future developments.
Bolding is mine...
Features
Linked by Thom Holwerda on 05/24/13 17:26 UTC
So, the Xbox One disaster continues. Microsoft's policy for dealing with the used games market has reportedly leaked - and it's a clear and direct attack to destroy the used games market. Prices for used games will be set at the retail value of a new game, and retailers have to hook into Microsoft's computer systems and comply with Microsoft's terms and conditions.
Linked by Thom Holwerda on 05/21/13 21:38 UTC
At an event earlier today, Microsoft unveiled the next Xbox - the third model, but confusingly named Xbox One. The big focus was TV, integrated Kinect, and all the other stuff we all expected to be forced down our throats. I think it took them 25 minutes to actually come to what should be the core of the story: gaming. Nothing groundbreaking in the gaming department, except for how Microsoft intends to handle the used games market and borrowing games from friends: pay up, buddy!
Linked by Thom Holwerda on 05/20/13 11:29 UTC
The day has finally come! Jolla has finally announced the launch device for its Sailfish operating system - and by god this is a looker. It's decidedly different from other phones out there, but it has good specifications and carries a relatively reasonably price tag - EUR 399, and it's up for pre-order today, shipping in the fourth quarter of this year.
Linked by Thom Holwerda on 05/18/13 21:33 UTC
Why does Google get so much credit in the technology industry? Why, despite the company's many obvious failings, do many geeks and enthusiasts still hold a somewhat positive view on the all-knowing technology giant? A specific talk at Google I/O this week provides the answer.
Linked by David Adams on 05/16/13 4:23 UTC
OSNews is a sponsor of this year's O'Reilly OSCON in Portland, Oregon, USA. A lucky OSNews reader will win a free three-day pass, including two tutorials days. To win the pass, post a comment on this story saying something about Open Source Software or OSCON. We'll pick a winner at random next week. If you don't have an OSNews account, you may email us your entry. Part of the conference is the 9th annual Open Source Awards, and today the 16th is the deadline for nominations. If you'd like to nominate an outstanding open source contributor, do it here. Read on for more information about OSCON. Update: The 20% discount code for OSNews readers is "OSN."
Linked by Thom Holwerda on 05/11/13 21:41 UTC
"Windows is indeed slower than other operating systems in many scenarios, and the gap is worsening." That's one way to start an insider explanation of why Windows' performance isn't up to snuff. Written by someone who actually contributes code to the Windows NT kernel, the comment on Hacker News, later deleted but reposted with permission on Marc Bevand's blog, paints a very dreary picture of the state of Windows development. The root issue? Think of how Linux is developed, and you'll know the answer.
Linked by Thom Holwerda on 05/08/13 14:22 UTC
This is one of those news items that's fun to write, fun to read, fun to comment on, and where no one will be able to say anything unkind. It's all just one big ball of awesome fluffiness. TuneTracker, the BeOS radio automation software, has just released something very special: TuneTracker System 5, the first version designed entirely and specifically for Haiku. In fact, it actually includes Haiku in the software package. Better yet, TuneTracker also unveiled several system-in-a-box products - which have Haiku and TuneTracker pre-installed.
Linked by Thom Holwerda on 05/02/13 15:28 UTC
Exactly twenty years ago, a document was published that played a huge role in establishing the web as we know it today. Twenty years later, and this simple and straightforward document is proof of an irrefutable fact: while closed technologies can change markets, open technologies can change the world.
Linked by Thom Holwerda on 04/29/13 21:06 UTC
Oh multitasking. That staple of computing that got thrown out the window with many modern smartphones. We got some rudimentary thing in its place - but even as multitasking on phone and tablets improves, its user-visible side remains cumbersome. Windows 8 has a neat implementation, and now it's time Android follows in it footsteps.
Linked by Thom Holwerda on 04/24/13 22:24 UTC
They're here! Whether that excites you or not remains to be seen, but the Galaxy S4, which will most likely become the best selling Android smartphone of the year by a huge margin, has been reviewed by all the major sites, and there's lots of interesting conclusions in there - although I think most of you will get the gist.More Features »
Sponsored Links
Member since:
2006-07-04
I seriously doubt that this rumor is true.
But one thing I do know is that Microsoft spent orders of magnitude more time and effort on studying different pricing models than the average off-the-top-of-my-head armchair CEO message board anon (like you) has.