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The Murdoch Empire doesn't have software inertia.
Even if Apple becomes uncool to the hipster crowd that still leaves a massive swath of tech company apatheic consumers that have already bought tons of stuff on iTunes and have no interest in switching. Then there is all the iTunes exclusive business software that was written while Microsoft was asleep at the wheel. This Christmas we will see the iPad mini which will cut a hole into the $200 Android tablet market. Android tablets still don't offer as smooth of an experience so without a strong price advantage I don't see much changing.
Apple isn't going anywhere and will actually seem like a safe bet to Wall St. once the POS known as Windows 8 fails on the market.
Oh and I'm a .NET dev with a Samsung phone, not an Apple fan at all.
I would not understimate a similar tipping point here.
The Murdoch family have been tearing itself apart for years - the daughters don't want to have anything to do with the father, the son I have a feeling just hangs around in the hope that the old geiser dies and leaves him with the crown jewels. The cold hard reality is that no one actually likes him - people only hang around in a hope of getting any of the scraps left over when he dies.
Perhaps it is not representative but look at the comments regarding his story on the BBC News site, highest rated first:
http://www.bbc.co.uk/news/technology-19377261
I doubt all these are tech enthusiasts of the sort that would delve much but they seem to have understood the gist, and Apple isn't coming off well at all.





Member since:
2012-06-22
I think you make some good points but I don't see this backfiring at all.
To most consumers this is all background noise. Corporation A wins money in court from Corporation B. Whatever.
In a few months it will be:
The new iPads are here! The new iPads are here! I am somebody!
No one gave a shit about Apple factory workers killing themselves. People would rather read about a pig that likes to drink root beer.