Linked by Thom Holwerda on Mon 27th Aug 2012 11:32 UTC
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Member since:
2006-07-14
I think its more than that. Just as the carriers are afraid of being turned into dumb pipes, Manufacturers are afraid of being turned into hardware companies only. They don't think that most consumers are savy enough to just look at a spec sheet. They want to provide some visual differentiator, a description next to the device that says "Social aware" or some such.
Edit:
I should add, I know a regional TMobile Store Manager here in the US. He's convinced that most people *like* touch wiz, sense, blur, ect. He was kind of shocked and defensive when I suggested that they hurt the user experience.
Edited 2012-08-27 19:40 UTC