Linked by Thom Holwerda on Tue 16th Oct 2012 12:14 UTC
Windows After yesterday's TV advertisement, Microsoft finally unveiled the pricing for its Surface tablet - the ARM Windows RT version that is. The cheapest Surface - 32GB without touch cover - will set you back $499. They're aiming straight for iPad pricing here, ignoring the popular cheaper Android offerings. Update: only available in Australia, Canada, China, France, Germany, Hong Kong, the United Kingdom and the United States. As usual.
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RE: Beyond stupid
by tomcat on Tue 16th Oct 2012 23:45 UTC in reply to "Beyond stupid"
tomcat
Member since:
2006-01-06

Well, it seems like Microsoft is pulling a "need for speed" down the road to guaranteed failure.


Define "failure". Microsoft doesn't need to make any money on these machines. At all. What they need to do is set the bar so that their OEM partners produce better hardware. And, by that standard, they succeeded.

Reply Parent Score: 3

RE[2]: Beyond stupid
by ze_jerkface on Wed 17th Oct 2012 03:03 in reply to "RE: Beyond stupid"
ze_jerkface Member since:
2012-06-22

Failure will be a giant hole in their income where they were expecting more Windows 7 users to upgrade. Failure will be the capital they invested in Surface as part of their lame duck tablet strategy.

Shareholders will see a poorly selling Windows 8 and Surface tablets that sit on shelves. They will also see Apple having a holiday cash bonanza. You can talk all you want but that is what they will see. A giant tech company with billions spending billions on a new OS that pisses off their loyal customers and doesn't do a damn thing to slow the iPad.

Windows isn't an open source project where the developers can screw around. They actually have to make money for shareholders.

The parent is right in that it is better for Ballmer to crash into a wall as quickly as possible to show what a dumbass he really is.

Reply Parent Score: 1