Linked by Thom Holwerda on Thu 18th Oct 2012 10:56 UTC
PDAs, Cellphones, Wireless Things ain't going well for Nokia. Their quarterly results are - again - a disaster, and Lumia sales have dropped 28% (50% if you look at just the US). Windows Phone 8 is really going to be a make-it-or-break-it kind of thing. If it doesn't go well, the company might consider going back to focussing on rubber boots.
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Comment by Loreia
by Loreia on Thu 18th Oct 2012 11:49 UTC
Loreia
Member since:
2012-01-17

Windows Phone 8 is really going to be a make-it-or-break-it kind of thing.


I don't understand why would anyone expect to see Win8 Lumias start selling like crazy. Market did not respond great to current line of Lumia's, and new version is simply going to be "much the same, maybe a little bit better". So, why would it suddenly start selling faster than Android or Apple devices? I don't think that is a realistic expectation.

And anything short of enthusiastic reception of new Lumias on North American market is going to be a failure for both Nokia and Microsoft (and MS can at least afford it).

Clearly things are not working out. Merging SW development effort with Intel did not work out, and outsourcing OS to Microsoft is going even worse. Nokia can develop great hardware, but they need to get their act together and produce software too.

I hope they are not waiting for Win8 but are silently working on alternative to their current smartphone strategy. Otherwise they remind me of those Germans who, in 1945., still believed they could win the war with the help of new weapons. Such expectation is simply delusional.

Just my opinion...

Reply Score: 9

RE: Comment by Loreia
by dsmogor on Thu 18th Oct 2012 12:22 in reply to "Comment by Loreia"
dsmogor Member since:
2005-09-01

That's the point, even if Win8 is moderately successful, grabbing, say 10% of the premium market in next 3 years, it's too little, too late for organization like Nokia.
WP8 has nothing for their bread and butter markets in emerging economies, and number economically struggling European countries.

WP7 is barely competitive to Android on middle end,
S40 while possibly holding out a little bit longer will eventually be abandoned by developers leaving JavaME.

Elop has basically deceased Nokia native software development organization so I wouldn't expect any news on that front. Still it didn't really help the bottom line.
Unless miracle happens (people instantly get as crazy about WP8 as they were about the IPhone) Nokia goes under.

Reply Parent Score: 3

RE[2]: Comment by Loreia
by MOS6510 on Thu 18th Oct 2012 12:42 in reply to "RE: Comment by Loreia"
MOS6510 Member since:
2011-05-12

Maybe they should also sell Android phones.

It's true it's not easy to be different with Android, but Nokia was a very strong phone brand. When in doubt what to buy and all things being equal the name "Nokia" should have made people chose it.

They could have been where Samsung is.

Why not sell S40 until it stops making money while producing Android and WP phones.

Reply Parent Score: 4

RE: Comment by Loreia
by przemo_li on Thu 18th Oct 2012 13:03 in reply to "Comment by Loreia"
przemo_li Member since:
2010-06-01

NOKIA DO NOT NEED US MARKET.

ITS 5TH MARKET IN HANDSET SALES.

BACKWATER IN OTHER WORDS.

Now EU or Asia would be good.

Reply Parent Score: -1

RE[2]: Comment by Loreia
by Bill Shooter of Bul on Thu 18th Oct 2012 14:06 in reply to "RE: Comment by Loreia"
Bill Shooter of Bul Member since:
2006-07-14

Yes, however, they are spending a ton of money promoting them in the US. The US based reviewers have a disproportionate reach with their reviews. If they don't like it and people in the US don't buy a heavily advertised product the word will spread to the other market places pretty quickly.

I understand you'r point in terms of sheer phone volume, but I'm not sure I would classify the home country of both of the leading phone os' as well as the one nokia is selling as a "backwater". Surely the home market for windows devices matters for the premier windows phone developer?

Reply Parent Score: 2

RE[2]: Comment by Loreia
by oskeladden on Thu 18th Oct 2012 15:46 in reply to "RE: Comment by Loreia"
oskeladden Member since:
2009-08-05

NOKIA DO NOT NEED US MARKET.

ITS 5TH MARKET IN HANDSET SALES.

BACKWATER IN OTHER WORDS.

Now EU or Asia would be good.

Unfortunately, their sales also fell from 15.9m units to 5.8m in China - a decline of 64%. It's even worse in terms of net sales by value, where it declined by 74% year on year, and 49% on just the previous quarter alone. The EU showed a decline of 29%. Even Latin America - which on the figures showed a 14% rise year on year in terms of value - actually saw around 100,000 fewer handsets sold.

They need some markets, surely?

Reply Parent Score: 4