Linked by Thom Holwerda on Thu 18th Oct 2012 19:19 UTC
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RE[2]: Who cares about analysts?
by Neolander on Fri 19th Oct 2012 08:44
in reply to "RE: Who cares about analysts?"
Mobile ads are simply worth a lot less than ads shown on desktops and laptops. Just like Internet ads are worth a lot less than newspaper ads. This is the problem with ad-supported business models -- you put yourself at the mercy of many factors that are simply out of your control.
But aside from ads, is there a semi-working business model out there for "free" services like websites, rather than doing something profitable as a side business and operating them at a loss ?
Edited 2012-10-19 08:45 UTC
RE[2]: Who cares about analysts?
by jared_wilkes on Fri 19th Oct 2012 10:18
in reply to "RE: Who cares about analysts?"




Member since:
2011-05-19
I wouldn't say zero chance. Fluctuations are quite common in business, and Google's current quarter might be better than its last one.
But Google is certainly facing heavy headwinds in mobile. Not because of Android or Motorola -- but because of the effect it's having on ad pricing. Google, after all, generates 97% of its revenues from ads.
Mobile ads are simply worth a lot less than ads shown on desktops and laptops. Just like Internet ads are worth a lot less than newspaper ads. This is the problem with ad-supported business models -- you put yourself at the mercy of many factors that are simply out of your control.