Linked by Thom Holwerda on Tue 23rd Oct 2012 19:12 UTC
Apple It's one of those days again: Apple held a product announcement today, announcing several new products. The most important of which was rumoured about for a long time now: a smaller iPad. It's called the iPad mini, and has the potential to become the best-selling iPad - and thus, the best selling tablet.
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unknowns
by ezraz on Wed 24th Oct 2012 17:48 UTC
ezraz
Member since:
2012-06-20

i'm not sure on this one. personally, i am broke as a joke and have an ipad 2 that is rock solid and packed with hundreds of apps, so the mini is not for me.

i have heard, however, that the k-12 education market in the us in very (very) interested in this form factor, enough to perhaps earn the green light after steve jobs dissed it for so long.

android tablets have been a disaster for education (for a variety of reasons) and the existing iPads are a bit too large/heavy/valuable/breakable to be ideal investments for every 3rd grader in the district to drag around every day.

instead of waiting around for a win8-clone tablet to scoop up this market tim cook gave in and they did the kindle-sized ipad, just cheap enough to give to kids in fortunate districts.

remember size and scale here -- a county tech office could support 30 districts totaling over 40k students. these are single purchase orders that apple has been building towards and everyone else wants a piece of. if surface starts at $600 (with cover) this looks attractive at $320 for cash strapped school districts.

i know nothing of school districts in china, but perhaps they would be ordering more than 40k units as well?

just a few school districts decide to go with the mini and it already outsells every android tablet and probably the first couple versions of the surface.

Reply Score: 0

RE: unknowns
by quackalist on Wed 24th Oct 2012 18:45 in reply to "unknowns"
quackalist Member since:
2007-08-27

Not sure why you'd want a shrunken iPad 2 if you've already got one or, for that matter, why you'd want one if you can buy an iPad 2 for not a lot more than the shrunken one.

No great fan of the iPad, nonetheless the ipad Mini seem a trifle expensive for the wannabe but can't afford the iPad market. If you can afford the mini you can afford the real deal and if you really can't then it makes little sense to be buying the mini. But, senseless numbnuts are common enough.

Reply Parent Score: 1

RE: unknowns
by OMRebel on Wed 24th Oct 2012 19:17 in reply to "unknowns"
OMRebel Member since:
2005-11-14

android tablets have been a disaster for education (for a variety of reasons) and the existing iPads are a bit too large/heavy/valuable/breakable to be ideal investments for every 3rd grader in the district to drag around every day.


Source for that statement?

As strapped as schools are for cash, Apple would have to undercut the prices of the Nexus 7 to make them even an option worth discussing.

As a parent of a child in high-school, I have asked him if he would rather read his books on a tablet computer or for me to just keep buying the books - he'd rather read the actual paper books.

In addition, a 3rd grader would have to not be held liable for any damage caused to a tablet - they tend to drop and break stuff.

The money for schools would better be spent on teacher salaries.

Reply Parent Score: 5

RE[2]: unknowns
by ezraz on Thu 25th Oct 2012 13:50 in reply to "RE: unknowns"
ezraz Member since:
2012-06-20

"android tablets have been a disaster for education (for a variety of reasons) and the existing iPads are a bit too large/heavy/valuable/breakable to be ideal investments for every 3rd grader in the district to drag around every day.


Source for that statement?

As strapped as schools are for cash, Apple would have to undercut the prices of the Nexus 7 to make them even an option worth discussing.

As a parent of a child in high-school, I have asked him if he would rather read his books on a tablet computer or for me to just keep buying the books - he'd rather read the actual paper books.

In addition, a 3rd grader would have to not be held liable for any damage caused to a tablet - they tend to drop and break stuff.

The money for schools would better be spent on teacher salaries.
"

Source -- I work in the K-12 software market, and have been on the front lines for the tablet takeover. We have extensive district contacts. The iPad 1 & 2 are useful and reliable, but a little large, heavy, and expensive per unit for the kids. I don't know of any district that bought iPad3's because they were waiting for a mini or windows tablet to be useable.

Of course the kids don't pay when it breaks, the district does, which is why the plastic android tablets are generally avoided. Kids can break large numbers of those things in weeks, not years. Security issues are also a major problem on large rollouts of android tablets, partly from user ignorance as 3rd graders aren't linux/android hackers and K-12 IT is very understaffed, so they need a device that can mostly manage itself.

There's also familiarity. Almost every one of these kids has or has played with an iPad. Kids often learn it faster than adults because of Apple's stellar work on human to machine interfaces. I know my boy was 4 and could run the iPad as good or better than his mother (at first). It's just natural to them, not magical.

The money might be better spent on teacher's salaries, but that's for the school board and voters to work out. Bottom line is they have a tech budget, and they need to get useable tech to all kids in the district, and it has to incorporate their curriculum and be reliable. tablets beat laptops in this regard, so many districts have rolled out tablets or will be shortly.

Most in the US education market believe we are very close to moving nearly the entire printed curriculum to a tablet format, and issuing tablets to students will be equivalent to issuing them an ID.

As far as your kid wanting real books -- good! I love real books, no one wants to kill those. But he shouldn't be required to carry 40lbs of books around with him all day, especially if those printed books are years out of date.

Districts are more interested in durability and long term usability far more than initial hardware price. Part of the reason old Apples are still all over schools is because of this durability.

This nexus tab for $100 less will more than likely be abandoned on the software front within 2 years, whereas most districts will get 5+ school years out of their iPad investment.

Finally, hardware is only part of it -- as textbooks become software, the book purchase agreements move to software licenses, and schools are looking to save some money there too. 500 3rd grade science books cost alot to purchase, ship, and store, and they come with NO updates. If the eBook makers cut a better deal (and they should) that's an offer schools can't afford to pass up.

Reply Parent Score: 0

RE[2]: unknowns
by henderson101 on Thu 25th Oct 2012 23:25 in reply to "RE: unknowns"
henderson101 Member since:
2006-05-30

I don't know about your country, but here in the UK we run a scheme where parents pay for the iPad through an agreement the school sets up. The scheme is like a rent to buy type arrangement over 2 or 3 years. £10 a month. Includes insurance for accidental damage.

The claims on iPads or horrendous though. Giving any tablet to a young kid is pretty stupid. They break them with a regularity that is astounding. Some of the excuses we hear is almost as priceless as "my dog ate my homework".

Would I ever give a Nexus 7 tablet to a child? No. It would be broken in half the time. The iPad is a sealed device. The Nexus 7 can be pried apart with a fingernail.

Reply Parent Score: 2