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They don't give the numbers, buy the Ars article says that Windows 8 upgrade license sales are outpacing Windows 7 upgrade license sales, with a pair of caveats:
1. Windows 8 is a bigger upgrade, but the upgrade is significantly cheaper (until January, that is).
2. It isn't known how many people are just buying the upgrade and keeping it on a shelf, hedging against an increased upgrade cost in the future.
Why? It does not make a difference, a license is a license. The granularity or location of the sale seems irrelevant, as long as desktop and laptop PCs sell microsoft will sell tons of windows licenses since they have a near monopoly in that space.
My assumption is that windows 8 will do great in the consumer space, the touch screen is a great gimmick and gives OEMs a new "differentiation" to help push people upgrade or buy new systems. I assume business will skip this upgrade cycle, since Metro is useless in most of their applications.
I'm more interested in the Windows Phone and Surface sales. Since those are the areas of biggest growth, and microsoft lacks a monopoly to leverage there.
A [most likely] forced license with a new PC sale vs. a license that the user willfully purchased. That's the difference, and it's a huge one.





Member since:
2006-12-05
But how many of those "licenses" were actually bought for upgrading or installing on an previous machine?
Microsoft needs to differentiate "full/upgrade" installs from PCs that come loaded with the latest OEM version of Windows with no other choice. Until then, their numbers are meaningless, as always. Obviously all the OEMs are going to go out and buy millions upon millions of licenses of the latest Windows to stick on their machines and call it a feature and claim that their system is fully up to date, but what about normal Windows users--the end user, not the middleman?