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There, fixed.
Otherwise 2 out of 3 do not apply for the mobile/low power space: Apple is arguably larger than MS from a valuation standpoint, and Google has far more traction with Phone/Tablet OEMs.
Microsoft still has the enterprise market, which is a nice chunk... but it's hurting for growth.
Edited 2013-01-09 07:08 UTC
Actually a large PC manufacturer is giving my company a windows RT based tablet Gratis, in the hope that we find it to be awesome and order a gazillion more. The company in question has never done this before with any product.
So that counts for something, I think. I imagine some companies will take them up on their offer to order more.
Microsoft has strong relationships with the likes of Lenovo and Dell, who make good convertables, and will likely move past just convertables, as the full-on PC market is slowing in growth.
Though, I concede the Enterprise point as it relates to Windows RT. I had thought Windows RT would integrate with Active Directory; I now know that it doesn't. It can't join a domain, so GP settings can't be applied systematically.
However, this won't apply to many x86-based tablets.
Except that Microsoft is going full-ahead in alienating their OEMs by selling a tablet that is vastly more popular the OEM offerings. If I were in business, I'd be very suspicious if my supplier were competing with me in my sole area of business.
Sure, hardly anything beats being golf buddies with the CIO of a Fortune 500, but then, these aren't real points of merit, but simply back room deals.
And that's an argument for buying a Windows tablet how? Remember the Windows Phone 7.5 -> 8.0 "no upgrades for you suckers" debacle? Yeah, they'll tell you all about the features you're not going to get.
Care to provide references? I'm not aware of any.
Both iOS and Android have full ActiveSync support with remote policy management, remote wipe, etc. What tools does Windows RT have more?
Yes, and you know what platforms they are authorizing for bringing into the enterprise? Android and iOS - I work on exactly such a project for a bank. They want their front-office people to use their own devices rather than the bank having to buy the devices for them, and as a consequence, *the bank* has to adapt to Android and iOS devices their employees own, and not the other way around.
Ah, well, here we can agree. Microsoft sure knows how to drown a problem in money until it goes away. Why compete on technical merit, if you can just buy your way into a market. But it isn't answering my original question: why should people give Microsoft their money? In essence, your answer here amounts to "because Microsoft will make sure you have no other choice".
You are wrong, Windows RT does not have any of the properties you mentioned. Windows 8 on Intel-based devices has these properties.
Their enterprise support for Windows RT currently still sucks, because it does not integrate with the current solution for PCs. And is still very new (read: buggy ?) even newer than Windows 8/RT.




Member since:
2005-07-12
Microsoft has a three good things going for it that Apple (and Android) doesn't: OEM relationships, Enterprise support/integration, and size.
With a wide range of OEMs able to make Windows RT systems, prices will drop far below what Apple will sell their gear for (while hopefully some will maintain high-end quality), and be in the range of Android devices.
Next, Microsoft has strong Enterprise relationships. If they buy tablets, they'll probably end up buying Microsoft tablets, for a couple of reasons. First, Microsoft has long supported the Enterprise, and has a reputation of maintaining compatibility for a long time. Second, there are these little things called Roadmaps that Microsoft makes easily available. I don't think I've ever seen an official Apple roadmap. Remember when Apple abruptly dropped the X-Serve? Windows RT has tight integration with existing management tools that come with Windows Server. Equivalent tools for iPads and Android tools just aren't as good in Windows-centric environment.
A secondary effect of enterprise adoption is that people may pick up the same devices for home. This is part of the success of the IBM PC. When people brought computers home, they would get compatible systems.
Now, one thing that will effect that previous point is the shift towards people bringing their own device. This is a relatively new thing, and as it becomes more commonplace, I expect it to actually accelerate. Once companies get used to supporting devices brought from home, they'll probably insist on it as a way to save money. This could halt enterprise adoption in the long run, more than just unfamiliarity with a new platform would in the short term.
Finally, Microsoft is a behemoth, and they surely recognize the value of the markets that they aren't really participating in. Remember how everybody said there was no room for the XBox, that having Nintendo, Sony, and Sega was crowded enough? Well, Sega is gone, and Nintendo is being increasingly relegated to the handheld market. If Microsoft plays the same strategy, they have a good chance at success.