Linked by Thom Holwerda on Sun 24th Mar 2013 17:56 UTC
PDAs, Cellphones, Wireless "Android and iPhone users [...] will also experience BlackBerry's ad content in the form of mobile takeovers starting the week of March 25. Those mobile takeovers will fill your screen with what looks like a BlackBerry 10's, demoing a specific feature like its photo 'Time Shift' capability that allows you to scroll through several captured options for each face in a picture." Yes. BlackBerry is going to run ads that hijack your entire smartphone's display. Sigh.
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I'm confused
by andrewclunn on Sun 24th Mar 2013 19:12 UTC
Member since:

How is this different from the ads in various Android aps?

Reply Score: 1

RE: I'm confused
by Nelson on Sun 24th Mar 2013 19:44 in reply to "I'm confused"
Nelson Member since:

Or iOS, or Windows Phone, or anyone else. Various advertising platforms do this, and developers use them because they yield higher eCPM and encourage a higher CTR than other types of advertising.

Interactive ads are really lucrative, and guess what, people actually interact with them.

Edited 2013-03-24 19:44 UTC

Reply Parent Score: 2

RE: I'm confused
by Thom_Holwerda on Sun 24th Mar 2013 19:52 in reply to "I'm confused"
Thom_Holwerda Member since:

I have never seen an ad take over my smartphone. Ever.

Reply Parent Score: 1

RE[2]: I'm confused
by Morgan on Sun 24th Mar 2013 23:11 in reply to "RE: I'm confused"
Morgan Member since:

That's because you are currently using a Windows Phone, am I correct? I can't speak for iOS, but go back to Android and you'll see full screen ads hijack several apps, mostly games but some productivity apps too.

I don't recall any full screen ads when I used my WP7 phone, but I get them all the time on my Nexus.

Reply Parent Score: 4

RE[2]: I'm confused
by Soulbender on Mon 25th Mar 2013 04:06 in reply to "RE: I'm confused"
Soulbender Member since:

And you won't see them now either, unless you click on the ads.

Reply Parent Score: 4