Linked by Thom Holwerda on Tue 26th Mar 2013 17:07 UTC
Google The Swedish Language Council wanted to list 'ungoogleable' as a new word. Google didn't like it. "The word was to be used to describe something 'that you can't find on the web with the use of a search engine', according to the Language Council. However, Google was less than thrilled that a word based on its name had been highlighted by Sweden's 'official language cultivation body'. Google wanted the council to specify that the word's definition only covered searches performed using Google, and not searches involving other search engines." Sadly, the Council decided to scrap the word altogether. Google, get your filthy paws off our languages. It seems like large corporations love to exert pressure on language - Apple tried something similar a few years ago with the abbreviation 'app', something which I exposed for the idiocy that it was. I will use whatever words I damn well please, and so should everyone else. The Swedish Language Council shouldn't even have acknowledged Google's ridiculous request with a response.
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RE[2]: Generic Trademark
by Bill Shooter of Bul on Tue 26th Mar 2013 17:36 UTC in reply to "RE: Generic Trademark"
Bill Shooter of Bul
Member since:
2006-07-14

I disagree that its substantially different from Google's trademark, but that isn't even the real issue as far as I am concerned.

Language Council? *That* is the body telling everyone what words people can and cannot use. Languages should be defined by the speakers, which means that new words will arise and fall, grammar will change. Having a language defined by any other means is a Sisyphean task.

Reply Parent Score: 7

RE[3]: Generic Trademark
by Thom_Holwerda on Tue 26th Mar 2013 17:41 in reply to "RE[2]: Generic Trademark"
Thom_Holwerda Member since:
2005-06-29

No, a langauge council doesn't tell what we can use - they just keep track of stuff. Dutch has one too, and they act 'after the fact'; so, people make up new stuff or alter language in daily speech, and they keep track of it.

Reply Parent Score: 6

RE[4]: Generic Trademark
by Bill Shooter of Bul on Tue 26th Mar 2013 17:57 in reply to "RE[3]: Generic Trademark"
Bill Shooter of Bul Member since:
2006-07-14

Then what does it matter what the language council decides?

Edit: I'm more familiar with the French equivalent which as far as I know, tries to define what French is rather than just documenting convention.

Edited 2013-03-26 17:59 UTC

Reply Parent Score: 6