Linked by Thom Holwerda on Thu 18th Apr 2013 11:21 UTC
PDAs, Cellphones, Wireless Nokia has posted its quarterly results for the first quarter of 2013, and just like the quarters that came before, there's not a whole lot of good news in there. The rise in Lumia sales still can't even dream of making up for the sales drop in Symbian phones, and when broken down in versions, the sales figures for Windows Phone 8 Lumias in particular are very disappointing. In North America, Nokia is getting slaughtered.
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RE[3]: Size matters
by Nelson on Thu 18th Apr 2013 17:12 UTC in reply to "RE[2]: Size matters"
Nelson
Member since:
2005-11-29

Well since you didn't provide a specific number, I'm not sure if you mean specifically to the Devices&Services, Smart Devices, or the company as a whole.

D&S is obviously influenced as a whole by Symbian pains, I tried to get operating figures for SD specifically but couldn't find any. I did find gross margin which looks at it from a simple cost to produce POV.

Nokia gross margins for Smart Devices have increased precisely because of higher ASPs, and the way it relates to operating margin is influenced by a few different factors including marketing/subsidy/other selling costs and price erosion.

Reply Parent Score: 3

RE[4]: Size matters
by tylerdurden on Thu 18th Apr 2013 17:59 in reply to "RE[3]: Size matters"
tylerdurden Member since:
2009-03-17

Check out the Operating Margin and Operating Profit from their financial report, they're pitiful. They barely have any margin across the board at the end of the day.

In any case, the nokia guys have their work cut out for them, good luck spinning this report out. Ouch.

Reply Parent Score: 2

RE[5]: Size matters
by Nelson on Thu 18th Apr 2013 18:08 in reply to "RE[4]: Size matters"
Nelson Member since:
2005-11-29

I'm not really spinning much of anything, because even when spun, it doesnt really make much of a difference besides in a larger sense. It only serves to provide a sense of direction and an overall trend.

I'm not making excuses or apologizing for Nokia's very serious problems.

Yes. Nokia sales will always look terrible if you compare them to what they used to sell, because its been a huge fall. That doesn't mean that Nokia's Lumia sales when viewed in isolation are terrible, only modest and need improvement.

What happens when Nokia moves on to 7 million, then 10, then 12 million phones a quarter? Pretty soon it starts to make a difference, and being able to see these trends early is whats important.

I don't quite understan the outrage some people seem to have with me trying to provide an assessment from a different angle. Its no longer objective, people on OSNews and other places irrationally want Nokia to fail. In fact, they enjoy the fact that Nokia is failing and that people are losing their jobs and livelihoods.

I never understood the blood sport, but I digress.

Reply Parent Score: 3