Linked by Thom Holwerda on Wed 1st May 2013 09:29 UTC, submitted by matthew-sheffield
PDAs, Cellphones, Wireless CEO of Blackberry Thorsten Heins said yesterday that he doesn't believe the tablet computer market is long for this world. "In five years I don't think there'll be a reason to have a tablet anymore," he tells Bloomberg News, "Maybe a big screen in your workspace, but not a tablet as such. Tablets themselves are not a good business model." If the dream of one device wirelessly interacting with all sorts of displays and peripherals comes to fruition, he may actually have a point.
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RE[3]: Right
by cdude on Wed 1st May 2013 14:34 UTC in reply to "RE[2]: Right"
cdude
Member since:
2008-09-21

Then he is wrong: there is a least a big market for tablets until a supposed "next big thing".


He could only be wrong if that "next big thing" not happens next 5 years. Is that really your believe that tablets are the optimum and nothing is going to replace them?

But considering that Blackberry did already try to enter this market, I think it is more reasonable to say that they do not know how to compete and prefer not to try.


Maybe. Now how that's related to your statement that there will be no "next big thing" in the next 5 years?

It is a little bit like Apple in 2009 which thought the netbook market was not worth to be considered.

And today, 3-4 years later, Netbooks-hype is gone and was replaced with the tablets-hype. Good example of yours why we shouldn't take it for granted that there will be nothing else coming along next 5 years to replace tablets.

Edited 2013-05-01 14:41 UTC

Reply Parent Score: 1

RE[4]: Right
by majipoor on Wed 1st May 2013 14:43 in reply to "RE[3]: Right"
majipoor Member since:
2009-01-22

"Now how that's related to your statement that there will be no "next big thing" in the next 5 years? "

But it is not my statement! Nobody knows what will be the next big thing and when it is coming.

Heins comments are here to explain why Blackberry will not enter the tablet market (again) in case you do not understand that point.

I say he is wrong saying this market is not worth it.

Edited 2013-05-01 14:45 UTC

Reply Parent Score: 2

RE[5]: Right
by cdude on Wed 1st May 2013 16:02 in reply to "RE[4]: Right"
cdude Member since:
2008-09-21

Heins comments are here to explain why Blackberry will not enter the tablet market

In a Blackberry context with a core-business of mobile and businesses a mass-consumer tablet with another focus (Playbook for gamers) is a very different story. Apple is consumer mass-market, Microsoft is. Blackberry? That's not where they make there money.

The real question I would ask is: if not tablets then what else? Is Blackberry smartphone only or are they working on whatever they identified as "next big thing" in context of there business strategy and since I am sure they are working on it, what is it?

Just stupid nobody asks that questions but questions that tablets could be replaced within next 5 years or tries to turn the thing often enough around to question a strategy Blackberry had and still has since years. But very best case is arguing that Apple has another strategy. My oh my.

Edited 2013-05-01 16:20 UTC

Reply Parent Score: 1