Linked by Howard Fosdick on Thu 29th Aug 2013 03:50 UTC
QNX According to a Computerworld article, BlackBerry is exploring putting itself up for sale, as the company falls into 4th place in the mobile market. IDC statistics that show Android leads the mobile market with nearly 80%, iOS has 13.2%, Windows Phone 3.7%, and BlackBerry 2.9%. Gartner analyst Bill Menezes states that even new ownership is "not going to address how the company restores itself."

One key asset BlackBerry owns is QNX, the real-time based OS it bought in 2010. QNX is microkernel based, versus the monolithic kernel used by many OS's like Linux. BlackBerry bases its tablet and phone OS's on QNX, which also remains a popular commercial OS for embedded systems.
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RE[3]: The phones are good
by Neolander on Fri 30th Aug 2013 05:54 UTC in reply to "RE[2]: The phones are good"
Neolander
Member since:
2010-03-08

But what is the angle? What is the selling point? Pretend you work in a phone shop and I come in, my Android is getting a little long in the tooth and I'm looking for something new...sell it to me. What does Blackberry give me, the non enterprise consumer, that Android and iOS does not?

Because from what I have read pretty much all the killer features of Blackberry require a backend that Joe and Sally simply won't have or are features they won't care about. Remember that thanks to familiarity and inertia its hard to get people to give up something they already know how to use so it can't just be a little better or close enough, it has to have some features that will really make me reach for my wallet but so far I haven't heard of any.

As someone who recently switched from Android to BB10 on the Q5, perhaps I can help ;)

Versus Android, the main point of using BB10 would be that you get a feature-complete and ready to use package out of the box, instead of having to install third-party apps and tweak lots of settings in order to get a comfortable user experience.

To be more precise, as compared to untweaked Android, BB10 has excellent battery life, a more complete feature set, good performance, no crapware, a clearer and more efficient UI (though the gestures do take a day or two to get used to), and easily available handsets with physical keyboards for those who feel more comfortable with them. Also, one can hope that vertical integration will allow for a better update situation than on Android, though this is speculation at this point.

As compared to fully tweaked Android, the gap is much smaller, but you get a more integrated package where features aren't spread all over the place, and overall less bugs (though those that remain can be quite annoying). Besides, I'm not sure that your average Android customer would be able to apply the level of tweaking that I did on my former Android phone, so for him, good defaults have a value too.

If we now compare BB10 to iOS, you get a larger choice of handset, more customization abilities, and a more efficient interface where frequently used messaging features are more easily accessed than by constantly going through the application grid. It is, in my opinion, a good middle ground between Android's "build your own handset" and iOS' "we know what you want, trust us".

Overall, BB10 also has the usability edge over iOS in my opinion, since I spend less time WTFing against stupid design decisions or looking for hidden controls whenever I have to do something on my Q5 than on an iPhone. But these are close, as BB10 has the gestures going against him on the usability front, and perhaps more important I don't own an iOS device, so anytime I pick one up, I have to rediscover that OS' quirks. Thus, your experience may be different for that one.

Edited 2013-08-30 06:16 UTC

Reply Parent Score: 3

RE[4]: The phones are good
by bassbeast on Sat 31st Aug 2013 10:53 in reply to "RE[3]: The phones are good"
bassbeast Member since:
2007-11-11

Uhhhh...what tweaking? Its already been shown that more than half the Android devices never download an app so folks are obviously happy with them as is, and I don't know how it is there but most of the phones I've dealt with in the states have had very little crapware.

Now that said you make it seem like being able to just download an app and change the way my phone works is a bad thing when in reality its one of the things I love the most about my Android!

A "better feature set" or "ready to use OOTB" really aren't selling points and certainly not enough to get a Joe Normal like myself to switch to your product. This is the problem BB has, what they NEED is a whiz bang feature that will wow the crowd or make them hip, like Siri for Apple or the dancing droid, instead from what you are describing nearly all your selling points are under the hood. BB really doesn't have an obvious selling point like the big two and honestly the numbers reflect that.

Reply Parent Score: 3

RE[5]: The phones are good
by Neolander on Sat 31st Aug 2013 12:29 in reply to "RE[4]: The phones are good"
Neolander Member since:
2010-03-08

Uhhhh...what tweaking? Its already been shown that more than half the Android devices never download an app so folks are obviously happy with them as is, and I don't know how it is there but most of the phones I've dealt with in the states have had very little crapware.

Almost every Android cellphone sold around here (France) comes with average to terrible OEM skins (Samsung Touchwiz, HTC Sense...), unremovable preinstalled apps for various local services, and a few carrier-specific apps too if you buy them together in operator bundles (which I don't). Nexus phones are an exception, but they are relatively hard to find outside of Google Play.

Now that said you make it seem like being able to just download an app and change the way my phone works is a bad thing when in reality its one of the things I love the most about my Android!

Yes, being able to tweak everything is great, being forced to on the other hand not so much... Basically, Android is like desktop Linux : the best of tweakability, the worst of usability. Except that contrary to desktop Linux, it actually runs on more than 1% of the phones out there ;)

A "better feature set" or "ready to use OOTB" really aren't selling points and certainly not enough to get a Joe Normal like myself to switch to your product. This is the problem BB has, what they NEED is a whiz bang feature that will wow the crowd or make them hip, like Siri for Apple or the dancing droid, instead from what you are describing nearly all your selling points are under the hood. BB really doesn't have an obvious selling point like the big two and honestly the numbers reflect that.

Well, for that you have the timeshift camera feature, the unified messaging Hub, or the virtual keyboard of the Z10 which is apparently one of the best out there. But I honestly think that such "shiny" features only guide impulse purchases : I know of no iOS user around me that uses Siri for other purposes than impressing friends, and your inability to name a specific killer feature of Android is telling.

Besides, I am sorry to tell you, but if you know which OS your phone runs and use more than 10% of the functionality of that OS, you really aren't Joe Normal.

Edited 2013-08-31 12:41 UTC

Reply Parent Score: 3

RE[4]: The phones are good
by zima on Tue 3rd Sep 2013 14:09 in reply to "RE[3]: The phones are good"
zima Member since:
2005-07-06

Plus it's an OS-geek dream, right? (QNX and all)
BTW, thanks for the reply the other day about Android backup solutions.

Reply Parent Score: 2