Linked by Thom Holwerda on Tue 26th Nov 2013 23:03 UTC
Microsoft

Microsoft has enlisted the reality-television series "Pawn Stars" in its ongoing campaign to bash rival Google.

An online video ad released Tuesday mimics the plot set up of "Pawn Stars," which features people toting precious or odd objects for appraisal at a Las Vegas pawn shop. In Microsoft's fictional telling, a woman is trying to trade in a Chromebook, a no-frills laptop powered by Google software.

"The only problem with Microsoft is they just have no taste, they have absolutely no taste."

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RE: comment
by some1 on Wed 27th Nov 2013 18:46 UTC in reply to "comment"
some1
Member since:
2010-10-05

I hope the new CEO will change the advertising strategy and fire the awful agency they have now.

You think that Elop had no hand in Nokia ad campaign?

Reply Parent Score: 2

RE[2]: comment
by pandronic on Wed 27th Nov 2013 19:10 in reply to "RE: comment"
pandronic Member since:
2006-05-18

He probably did and for Microsoft's sake I hope he's not the next CEO.

Reply Parent Score: 2

RE[3]: comment
by some1 on Wed 27th Nov 2013 19:14 in reply to "RE[2]: comment"
some1 Member since:
2010-10-05

I find your optimism unfounded.

Reply Parent Score: 2

RE[3]: comment
by Bill Shooter of Bul on Wed 27th Nov 2013 20:18 in reply to "RE[2]: comment"
Bill Shooter of Bul Member since:
2006-07-14

Yeah, I'm not sure if I should be rooting against his selection because I don't think he's a good ceo, or if i should be rooting for his selection because it would be interesting to see Microsoft's downfall.

Reply Parent Score: 2