Linked by Thom Holwerda on Tue 26th Nov 2013 21:36 UTC

What's the current Windows Phone landscape look like? There's really no better way to tell than by looking at the data from AdDuplex. The cross-promotion network for both Windows Phone and Windows 8 gives us insight that we might not get from places like IDC or comScore. We’ve got the report for this month and so far the biggest trend for this month is that the Lumia 520 continues to dominate.

Telling numbers. Cheap Lumia's dominate the Windows Phone market, with flagship devices taking a backseat. On top of that, Nokia absolutely owns Windows Phone now - more than 90% of Windows Phone devices currently in use are Nokia's. This means that effectively, Windows Phone is now a Microsoft platform in both software and hardware, which comes as no surprise since HTC and Samsung aren't really feeling it anymore.

Also interesting is that Windows Phone 7 is still quite important - almost 25% of Windows Phone devices run 7.x. This means that if application developers want to focus on the latest and greatest alone, they'll have to forego 25% of the already relatively small Windows Phone userbase.

Thread beginning with comment 577597
To view parent comment, click here.
To read all comments associated with this story, please click here.
RE[3]: Hmmmm ....
by lucas_maximus on Wed 27th Nov 2013 20:57 UTC in reply to "RE[2]: Hmmmm ...."
Member since:

3. They forget about you
4. You slide back to irrelevance

It is growing.

Most people that use the Phones that I have spoke to say that they like them. I know it is ancedotal, but I think that is definitively positive considering most people at work either earn an iPhone or a Samsung.

Reply Parent Score: 2

RE[4]: Hmmmm ....
by cdude on Sat 30th Nov 2013 13:00 in reply to "RE[3]: Hmmmm ...."
cdude Member since:

It is growing.

3.6% world wide market share now. Microsoft had 3.4% in Q4/2010. 0.2% more since Nokia went all in. Growing is probably the wrong word even if technical correct.

Edited 2013-11-30 13:02 UTC

Reply Parent Score: 2

RE[5]: Hmmmm ....
by Nelson on Sun 1st Dec 2013 00:03 in reply to "RE[4]: Hmmmm ...."
Nelson Member since:

You're using Gartner 2010 numbers and comparing them to IDC numbers. Also those numbers include Windows Mobile handsets, Windows Phone had much smaller share back then.

Also in major regions and developing regions, WP is growing.

Reply Parent Score: 2