Linked by Thom Holwerda on Wed 8th Jan 2014 20:02 UTC
PDAs, Cellphones, Wireless

Don't you just love proper leaks? Nokia's 'Normandy', its rumoured Android phone designed to replace the Asha series, has been leaked in most of its glory. It's a 4", 854x480 phone with a Snapdragon processor, dual-SIM support, and for the rest it's pretty standard, hardware-wise. Most interestingly, the skin Nokia is draping over its version of Android is looks quite restrained, although they did change the on-screen buttons to only show an Asha-like single back button.

There's really no telling what's going to happen with Normandy in the wake of Microsoft buying Nokia's devices division. In my view, Microsoft can only lose if it decides to sell this device; if the Normandy sucks and doesn't sell well, it'll reflect bad on the company. If it's good and sells very well, it will reflect bad on the company too (can you imagine the Normandy becoming the best-selling Microsoft phone? Hilarious!).

I would guess Microsoft would much rather have low-end Lumias like the 520 fulfilling the role of Asha. It's no coincidence that the 520 is the best-selling Windows Phone device by far; it's the best fit for Nokia's traditionally strong markets. With Android already being quite popular there, a Nokia Android device would be an even better fit.

And with Microsoft not being allowed to use the Nokia name at all - only Asha and Lumia - anything can happen.

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RE: Does MS also get Asha?
by sj87 on Wed 8th Jan 2014 21:17 UTC in reply to "Does MS also get Asha?"
sj87
Member since:
2007-12-16

I thought they were only buying the smartphone division while the basic phone division would remain with Nokia?

Microsoft bought the whole of Nokia's mobile phones department. And on the contrary to Thom's writing here, they also licensed the Nokia brand, but only to use with the low-end S30 and S40 platforms (and existing Lumias). This kind of implies they're going to abuse the brand in the developing countries with the Asha series (and maybe something else). But all future Lumias and possible Android phones would have to be branded as Microsoft.

Reply Parent Score: 7

RE[2]: Does MS also get Asha?
by jgfenix on Thu 9th Jan 2014 07:30 in reply to "RE: Does MS also get Asha?"
jgfenix Member since:
2006-05-25

Even the imaging and camera technology?

Reply Parent Score: 2