Linked by Thom Holwerda on Thu 10th Jul 2014 14:45 UTC

Microsoft CEO Satya Nadella has just published a letter to employees about... Uh, yeah, about what exactly?

The day I took on my new role I said that our industry does not respect tradition - it only respects innovation. I also said that in order to accelerate our innovation, we must rediscover our soul - our unique core. We must all understand and embrace what only Microsoft can contribute to the world and how we can once again change the world. I consider the job before us to be bolder and more ambitious than anything we have ever done.

I've read through the whole thing - twice - but I still have no idea what I'm supposed to take from this. There's nothing concrete, nothing we haven't heard before - it's so vague that I'm not really sure it even has a point to begin with. I think it's supposed to announce some sort of change in direction, but that's the problem - there isn't one.

Especially these two successive paragraphs are startling.

More recently, we have described ourselves as a "devices and services" company. While the devices and services description was helpful in starting our transformation, we now need to hone in on our unique strategy.

At our core, Microsoft is the productivity and platform company for the mobile-first and cloud-first world. We will reinvent productivity to empower every person and every organization on the planet to do more and achieve more.

What's the difference between "devices and services" and "mobile-first and cloud-first"?

That's the problem with vague, abstracted drivel from company executives. It's essentially homeopathic communication - so watered down it's essentially just water with zero medicinal effects.

Thread beginning with comment 592146
To view parent comment, click here.
To read all comments associated with this story, please click here.
RE: Not pointless
by henderson101 on Thu 10th Jul 2014 16:26 UTC in reply to "Not pointless"
Member since:

It's a letter to employees. That a Dutch semi-blogger who has no direct connection to Microsoft doesn't understand Microsoft culture and internal politics - really, is that surprising?

Reply Parent Score: 1

RE[2]: Not pointless
by tylerdurden on Thu 10th Jul 2014 18:31 in reply to "RE: Not pointless"
tylerdurden Member since:

Do you work for Microsoft?

Reply Parent Score: 1

RE[3]: Not pointless
by henderson101 on Fri 11th Jul 2014 12:16 in reply to "RE[2]: Not pointless"
henderson101 Member since:

No. I do know a few people that do though. Why is that relevant?

Reply Parent Score: 3

RE[2]: Not pointless
by No it isnt on Thu 10th Jul 2014 20:27 in reply to "RE: Not pointless"
No it isnt Member since:

It's not meant to be understood, it's meant to give employees and investors a warm fuzzy feeling of being attached to a corporation that's heading towards a bright future. Thom is right: it's homeopathy. Placebo.

He's wrong about one thing, though. This isn't limited to company executives. You get this kind of bullshit in all somewhat large institutions, even public universities, that should be immune. It's what goes by the term 'leadership' these days: spread your bullshit so thin that it's hard to identify it for what it really is. Add something about the future into the mix, and you get a pay rise.

Reply Parent Score: 3