Whether newly appointed president Rick Osterloh’s team can navigate the shifting targets that now lie before it is anyone’s guess: it’s no secret that companies not named Apple or Samsung have a hell of a time squeezing money from the brutal and fickle smartphone market. That dynamic alone precipitates enough stress, but Motorola is also in the midst of being traded from a comfortable home with Google to Chinese giant Lenovo, the biggest maker of PCs on the planet. And through all of this, it needs to keep delivering world-beating smartphones at a backbreaking pace without skipping a beat.
The Moto 360 will be crucial. It looks amazing, and Android Wear looks like the smartwatch concept done right. If it all clicks, Motorola (and hence, Google) will have a hit on their hands.