Apple held a special event for the press today. Most of the event was about iPods; prettier colours, bigger capacities, you know the drill. For the really interesting stuff, you had to sit out the whole thing: Apple gave us a sneak peek of a product coming in 2007. In Q1 2007, Apple will release a settop box, half the size of the Mac Mini, to which you can stream content. It has a built-in power supply, USB, ethernet, 802.11 ‘wireless component video’, optical audio, HDMI ports, and old RCA stereo audio ports. It sports a Front Row-like interface, and can be controlled using the Apple remote. Its codename is ‘iTV’; a different name will be chosen. It will work with iTunes on Macs and PCs, and it will cost USD 299. Update: Eugenia and I both blogged about the product announcements. Eugenia loves the gapless playback, and I miss adherence to industry standards.